M&A Deal Summary

Dentsu International Acquires Namics AG

On October 22, 2018, Dentsu International acquired marketing company Namics AG

Acquisition Highlights
  • This is Dentsu International’s 52nd transaction in the Marketing sector.
  • This is Dentsu International’s 2nd transaction in Switzerland.

M&A Deal Summary

Date 2018-10-22
Target Namics AG
Sector Marketing
Buyer(s) Dentsu International
Deal Type Add-on Acquisition

Target

Namics AG

St. Gallen, Switzerland
Namics AG is full-service digital agency. Namics focuses on the end-to-end user experience and therefore on the right strategic, technological and operational decisions. Namics AG was founded in 1995 and is based in St. Gallen, Switzerland.

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Buyer(S) 1

Buyer

Dentsu International

London, United Kingdom

Category Company
Sector Marketing
DESCRIPTION

Dentsu International is a global media and digital marketing communications firm. It delivers end?to?end experience transformation and business transformation services—spanning media planning and buying, digital creative, CXM, analytics, sports marketing, and content production—by integrating technology, data, and creativity for enterprise clients. Dentsu International is based in London, England.


DEAL STATS #
Overall 121 of 130
Sector: Marketing M&A 52 of 60
Type: Add-on Acquisition M&A Deals 109 of 118
Country: Switzerland M&A 2 of 2
Year: 2018 M&A 12 of 14
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-10-04 B2B International

London, United Kingdom

B2B International is a business-to-business (B2B) market research company. B2B International provides bespoke market research solutions for its global clients. B2B International was founded in 1998 and is based in London, United Kingdom.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-12-17 Videobeat Networks

Hamburg, Germany

Videobeat Networks GmbH is a media and content agency in Germany. Videobeat is a full-service agency for TV and online video campaigns. The agency, a leading expert for data-driven video advertising, has developed proprietary software to enhance the placement, management and analysis of video content across all platforms and optimized in real time.

Buy -