Add-on Acquisition • Marketing

Dentsu International Acquires Grant Group

On March 30, 2017, Dentsu International acquired marketing company Grant Group

Acquisition Context
  • This is Dentsu International’s 39th transaction in the Marketing sector.
  • This is Dentsu International’s 1st transaction in Sri Lanka.

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M&A Deal Summary

Date March 30, 2017
Target Grant Group
Sector Marketing
Buyer(s) Dentsu International
Deal Type Add-on Acquisition

Target Company

Grant Group

Colombo, Sri Lanka
Grant Group is an advertising agency that provides integrated communications solutions for consumer and commercial brands. Grant Group was established in 1958 and is headquartered in Colombo, Sri Lanka.
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Buyer Overview 1

Buyer

Dentsu International

London, United Kingdom

Category Company
Sector Marketing
DESCRIPTION

Dentsu International is a global media and digital marketing communications firm. It delivers end?to?end experience transformation and business transformation services—spanning media planning and buying, digital creative, CXM, analytics, sports marketing, and content production—by integrating technology, data, and creativity for enterprise clients. Dentsu International is based in London, England.


Deal Context for Buyer #
Overall 95 of 130
Sector: Marketing 39 of 60
Type: Add-on Acquisition 86 of 118
Country: Sri Lanka 1 of 1
Year: 2017 3 of 17
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-01-25 Dwi Sapta Group

Jakarta, Indonesia

Dwi Sapta Group is an independent advertising and media business in Indonesia. Dwi Sapta Group offers advertising, media, PR, digital and activation.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-04-03 Leapfrog Online

Evanston, Illinois, United States

Leapfrog Online is a performance marketing agency involved in helping brands to grow digital market share, acquire new customers, and deliver profitable sales. Leapfrog Online was formed in 1995 and is based in Evanston, Illinois.

Buy -