M&A Deal Summary

Dentsu International Acquires Full Circle Media Pty

On December 10, 2007, Dentsu International acquired media company Full Circle Media Pty

Acquisition Highlights
  • This is Dentsu International’s 7th transaction in the Media sector.
  • This is Dentsu International’s 1st transaction in South Africa.

M&A Deal Summary

Date 2007-12-10
Target Full Circle Media Pty
Sector Media
Buyer(s) Dentsu International
Deal Type Add-on Acquisition

Target

Full Circle Media Pty

Cape Town, South Africa
Full Circle Media Pty Ltd. is an independent media agency.

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Buyer(S) 1

Buyer

Dentsu International

London, United Kingdom

Category Company
Sector Marketing
DESCRIPTION

Dentsu International is a global media and digital marketing communications firm. It delivers end?to?end experience transformation and business transformation services—spanning media planning and buying, digital creative, CXM, analytics, sports marketing, and content production—by integrating technology, data, and creativity for enterprise clients. Dentsu International is based in London, England.


DEAL STATS #
Overall 10 of 130
Sector: Media M&A 7 of 43
Type: Add-on Acquisition M&A Deals 9 of 118
Country: South Africa M&A 1 of 3
Year: 2007 M&A 9 of 12
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2007-12-05 Apollo Marketing Group

Auckland, New Zealand

Apollo Marketing Group Ltd. is a provider of promotional marketing services including consumer promotions, promotional printing onto game cards and packaging, experiential marketing and promotional insurance programmes.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2007-12-13 Heartland Media Group

Shanghai, China

Heartland Media Group is a media agency and offers planning and buying, creative, production and implementation, monitoring and maintenance services.

Buy £5M