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  5. Dentsu International Acquires Communicate 2

M&A Deal Summary

Dentsu International Acquires Communicate 2

On August 9, 2012, Dentsu International acquired marketing company Communicate 2

Acquisition Highlights
  • This is Dentsu International’s 12th transaction in the Marketing sector.
  • This is Dentsu International’s 1st transaction in India.

M&A Deal Summary
Date 2012-08-09
Target Communicate 2
Sector Marketing
Buyer(s) Dentsu International
Deal Type Add-on Acquisition

Target

Communicate 2

Mumbai, India
Communicate 2 is one of India's digital consultancies focused on the large enterprises sector.

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Buyer(S) 1

Buyer

Dentsu International

London, United Kingdom
Category Company
Sector Marketing
DESCRIPTION

Dentsu International is a global media and digital marketing communications firm. It delivers end?to?end experience transformation and business transformation services—spanning media planning and buying, digital creative, CXM, analytics, sports marketing, and content production—by integrating technology, data, and creativity for enterprise clients. Dentsu International is based in London, England.

DEAL STATS #
Overall 36 of 130
Sector: Marketing M&A 12 of 60
Type: Add-on Acquisition M&A Deals 33 of 118
Country: India M&A 1 of 6
Year: 2012 M&A 7 of 10
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2012-08-01 I Spy Marketing

London, United Kingdom

I Spy Marketing Ltd. is a digital marketing agency that delivers integrated search, social, display, conversion and mobile campaigns.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2012-10-01 Irokeesi Oy

Helsinki, Finland

Irokeesi Oy operates as a marketing agency.

Buy -
Mergr

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