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M&A Deal Summary

Dentsu International Acquires CDC - Ion Global Network

On August 2, 2007, Dentsu International acquired media company CDC - Ion Global Network from CDC for 500K GBP

Acquisition Highlights
  • This is Dentsu International’s 3rd transaction in the Media sector.
  • This is Dentsu International’s 5th largest (disclosed) transaction.
  • This is Dentsu International’s 1st transaction in China.

M&A Deal Summary
Date 2007-08-02
Target CDC - Ion Global Network
Sector Media
Buyer(s) Dentsu International
Sellers(s) CDC
Deal Type Divestiture
Deal Value 500K GBP

Target

CDC - Ion Global Network

China
CDC Corp. - Ion Global Network is a specializes in digital marketing solutions.

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Buyer(S) 1

Buyer

Dentsu International

London, United Kingdom
Category Company
Sector Marketing
DESCRIPTION

Dentsu International is a global media and digital marketing communications firm. It delivers end?to?end experience transformation and business transformation services—spanning media planning and buying, digital creative, CXM, analytics, sports marketing, and content production—by integrating technology, data, and creativity for enterprise clients. Dentsu International is based in London, England.

DEAL STATS #
Overall 5 of 130
Sector: Media M&A 3 of 43
Type: Divestiture M&A Deals 1 of 4
Country: China M&A 1 of 10
Year: 2007 M&A 4 of 12
Size (of disclosed) 5 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2007-06-25 Bluestreak.com

Watertown, Massachusetts, United States

Bluestreak.com, Inc. is a provider of hosted online advertising suite, which helps advertisers execute campaigns across all internet media, through campaign management, execution, optimisation and analysis.

Buy $13M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2007-09-24 Metra Seis SA

Madrid, Spain

Metra Seis SA is an independent full-service market research agency.

Buy -

Seller(S) 1

SELLER

CDC

Central, China
Category Company
Founded 1997
Sector Software
DESCRIPTION

CDC Corp. is a developer of software services to media industry.

DEAL STATS #
Overall 1 of 1
Sector: Media M&A 1 of 1
Type: Divestiture M&A Deals 1 of 1
Country: China M&A 1 of 1
Year: 2007 M&A 1 of 1
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