M&A Deal Summary

Deloitte & Touche Acquires Magnetic Media Online - Artificial Intelligence Platform Business

On September 10, 2018, Deloitte & Touche acquired information technology company Magnetic Media Online - Artificial Intelligence Platform Business from Magnetic Media Online

Acquisition Highlights
  • This is Deloitte & Touche’s 14th transaction in the Information Technology sector.
  • This is Deloitte & Touche’s 17th transaction in the United States.
  • This is Deloitte & Touche’s 1st transaction in New York.

M&A Deal Summary

Date 2018-09-10
Target Magnetic Media Online - Artificial Intelligence Platform Business
Sector Information Technology
Buyer(s) Deloitte & Touche
Sellers(s) Magnetic Media Online
Deal Type Divestiture

Target

Magnetic Media Online - Artificial Intelligence Platform Business

New York, New York, United States
Magnetic Media Online, Inc. - Artificial Intelligence Platform Business is a provider of an AI, machine learning (ML), and audience data analytics.

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Buyer(S) 1

Buyer

Deloitte & Touche

New York, New York, United States

Category Company
Founded 1845
Sector Business Services
Employees225,000
Revenue 35.2B USD (2015)
DESCRIPTION

Deloitte & Touche LLP is a business services company. The Firm offers audit, IT, accounting, consulting, financial advisory, tax and other services to medium-sized and large companies worldwide. Deloitte & Touche was formed in 1845 and is based in New York City.


DEAL STATS #
Overall 37 of 55
Sector: Information Technology M&A 14 of 22
Type: Divestiture M&A Deals 3 of 5
State: New York M&A 1 of 3
Country: United States M&A 17 of 31
Year: 2018 M&A 5 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-08-27 QSpace

Chalfont, Pennsylvania, United States

QSpace is a VLMS that is designed to address IT quality and compliance, computerized system validation and Good X Practice requirements by digitizing the end-to-end validation process for IT systems in life sciences companies subject to U.S. and global regulatory requirements. Unlike many other solutions, QSpace integrates a number of aspects of IT quality and compliance within a single risk-based platform customized for life sciences organizations. It uses lean processes and system-induced controls to help reduce human errors and create greater enterprise-wide collaboration opportunities. QSpace’s powerful analytics provide near real-time insights into critical performance indicators across the validation lifecycle, creating greater efficiencies that can help reduce compliance costs.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-09-17 KnowledgeSpace

Fitzroy, Australia

KnowledgeSpace is a provider of speech analytics software to analyse the work of call centres and provide insights that can be turned into actionable tasks. KnowledgeSpace was founded in 2003 and is based in Fitzroy, Australia.

Buy -

Seller(S) 1

SELLER

Magnetic Media Online

New York, New York, United States

Category Company
Sector Internet Software and Services
DESCRIPTION

Magnetic is a digital technology company specializing in retargeting solutions that combine intent data with display advertising to power brand awareness and direct response campaigns. Magnetic uses billions of search data queries and a proprietary bidder to programmatically buy and reach audiences who have signaled either interest or purchase intent where they spend 96% of their time online – on news sites, blogs, e-commerce sites and social networks. Founded with a specialized focus on search retargeting, Magnetic’s advertising solutions also extend to site retargeting, and include advanced media optimization and buying and creative capabilities.


DEAL STATS #
Overall 2 of 2
Sector: Information Technology M&A 1 of 1
Type: Divestiture M&A Deals 2 of 2
State: New York M&A 1 of 1
Country: United States M&A 2 of 2
Year: 2018 M&A 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-01-30 MyBuys

San Mateo, California, United States

MyBuys, Inc. is a provider of product recommendations to e-commerce companies for deliver product recommendations on their websites and via email to millions of shoppers, utilizing online and offline data. MyBuys was founded in 2001 and is based in San Mateo, California.

Sell -