M&A Deal Summary

Datassential Acquires Brizo FoodMetrics

On May 21, 2025, Datassential acquired internet software and services company Brizo FoodMetrics

Acquisition Highlights
  • This is Datassential’s 1st transaction in the Internet Software and Services sector.
  • This is Datassential’s 1st transaction in Canada.
  • This is Datassential’s 1st transaction in Quebec.

M&A Deal Summary

Date 2025-05-21
Target Brizo FoodMetrics
Sector Internet Software and Services
Buyer(s) Datassential
Deal Type Add-on Acquisition

Target

Brizo FoodMetrics

Quebec City, Quebec, Canada
Brizo FoodMetrics provides actionable market intelligence that allows foodservice companies to accelerate business decisions and unlock new opportunities. Brizo FoodMetrics is based in Quebec City, Quebec.

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Buyer(S) 1

Buyer

Datassential

Chicago, Illinois, United States

Category Company
Founded 1999
Sector Information Services
DESCRIPTION

Datassential is a provider of data & analytics, sales intelligence, and trend forecasts for the Food & Beverage (F&B) industry. The Company’s core solution provides key menu trends and forecasts, consumer and operator insights, and AI / ML trend forecasts for F&B manufacturers, operators, and distributors / suppliers. Datassential was founded in 1999 and is based in Chicago, Illinois.


DEAL STATS #
Overall 2 of 2
Sector: Internet Software and Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 2 of 2
State: Quebec M&A 1 of 1
Country: Canada M&A 1 of 1
Year: 2025 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-02-02 CHD Expert

Clichy, France

CHD Expert is a foodservice operator data provider for powerful customer intelligence and turnkey marketing capabilities to hundreds of top food and beverage companies. CHD Expert is based in Clichy, France.

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