M&A Deal Summary

Crown Capital Acquires The JRT Agency

On December 22, 2021, private equity firm Crown Capital acquired marketing company The JRT Agency

Acquisition Highlights
  • This is Crown Capital’s 1st transaction in the Marketing sector.
  • This is Crown Capital’s 8th transaction in the United States.
  • This is Crown Capital’s 2nd transaction in Michigan.

M&A Deal Summary
Date 2021-12-22
Target The JRT Agency
Sector Marketing
Buyer(s) Crown Capital
Deal Type Buyout (LBO, MBO, MBI)

Target

The JRT Agency

Farmington Hills, Michigan, United States
The JRT Agency is a digital-first marketing services agency, and its sister company CG Detroit ®, a quality brand identification applied graphics provider, to its marketing solutions portfolio of companies. The JRT Agency was founded in 1974 and is headquarters in Farmington Hills, Michigan.

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Buyer(S) 1

Buyer

Crown Capital

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 2014
Size Small
Type Sector Agnostic
DESCRIPTION

Crown Capital is a private equity firm focused on acquiring lower middle-market companies. The Firm seeks established North America-based businesses with stable revenues and EBITDA of $1 to $6 million. Crown invests in a variety of industries including building and consumer products, distribution, environmental services, niche manufacturing, and transportation and logistics. Crown Capital was founded in 2014 and is based in Atlanta, Georgia.

DEAL STATS #
Overall 8 of 12
Sector (Marketing) 1 of 1
Type (Buyout (LBO, MBO, MBI)) 8 of 12
State (Michigan) 2 of 3
Country (United States) 8 of 12
Year (2021) 5 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-12-22 Climashield

Clinton, Tennessee, United States

Climashield engages in the manufacture and development of continuous filament insulation. With global distribution to military and premium outdoor recreation brands, Climashield products are known for superior thermal efficiency and durability. Climashield is headquartered in Clinton, Tennessee.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-12-23 Nova Marketing

Maryland Heights, Missouri, United States

Nova Marketing is a one-stop provider of project management, fulfillment and logistics solutions. Nova Marketing is based in Maryland Heights, Missouri.

Buy -
Mergr

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