M&A Deal Summary

Court Square Capital Partners Acquires Power Digital

On March 16, 2022, private equity firm Court Square Capital Partners acquired marketing company Power Digital from Periscope Equity and Avante Capital Partners

Acquisition Highlights
  • This is Court Square Capital Partners’ 6th transaction in the Marketing sector.
  • This is Court Square Capital Partners’ 60th transaction in the United States.
  • This is Court Square Capital Partners’ 7th transaction in California.

M&A Deal Summary

Date 2022-03-16
Target Power Digital
Sector Marketing
Buyer(s) Court Square Capital Partners
Sellers(s) Periscope Equity
Avante Capital Partners
Deal Type Secondary Buyout
Advisor(s) Canaccord Genuity Corp. (Financial)
Kirkland & Ellis (Legal)

Target

Power Digital

San Diego, California, United States
Power Digital is a data-driven digital marketing agency, that offers services including: SEO, Content, Paid Media, Organic and Paid Social Media, PR, Influencer, Email, Conversion Rate Optimization, Migration, Amazon Marketing and Web Development, with an emphasis in helping brands scale revenue and increase profits through customer acquisition and retention programs. Power Digital was founded in 2012 and is based in San Diego, California.

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Buyer(S) 1

Buyer

Court Square Capital Partners

New York, New York, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1968
PE ASSETS 7.7B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Court Square Capital Partners (CSCP) is a generalist private equity firm that seeks middle market company investments across the US. CSCP looks to partner with management teams to accelerate revenue growth and improve operating efficiency. Sectors of interest include business services, building products, chemicals, consumer products, food products/services, healthcare, aerospace/defense, manufacturing, media, technology, telecommunications, and transportation. Court Square Capital Partners was formerly known as Citigroup Venture Capital Equity Partners. The Group spun out of Citigroup and became independent in 2006. CSCP is based in New York City.


DEAL STATS #
Overall 63 of 67
Sector (Marketing) 6 of 6
Type (Secondary Buyout) 29 of 31
State (California) 7 of 8
Country (United States) 60 of 64
Year (2022) 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-01-13 GoEngineer

Cottonwood Heights, Utah, United States

GoEngineer delivers software, technology, and expertise that enable companies to unlock innovation and deliver better products faster. With more than 35 years of experience and tens of thousands of customers in high-tech, medical, machine design, energy, and other industries, GoEngineer provide best-in-class design solutions from SOLIDWORKS, Stratasys, CAMWorks, Creaform, and Oracle’s Agile PLM. GoEngineer was established in 1984 and is based in Cottonwood Heights, Utah.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-05-26 Terra Millennium

Salt Lake City, Utah, United States

Terra Millennium is an Industrial Services business whose subsidiaries perform services from twenty-three locations in the United States and Canada. TMC services the power generation, refining, petrochemical, mining, solar, mineral processing, and steel industries nationwide. Terra Millennium was founded in 1987 and is based in Salt Lake City, Utah.

Sell -

Seller(S) 2

DESCRIPTION

Periscope Equity is a private equity firm focused on acquiring lower middle-market tech-enabled business services companies. Periscope pursues companies valued up to $40 million with $10 to $50 million in revenue. Specific areas of interest include healthcare services, marketing services, business process outsourcing, SaaS, and security services. Periscope Equity was formed in 2007 and is based in Chicago, Illinois.


DEAL STATS #
Overall 5 of 5
Sector (Marketing) 2 of 2
Type (Secondary Buyout) 1 of 1
State (California) 1 of 1
Country (United States) 5 of 5
Year (2022) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-10-26 Praecipio

Austin, Texas, United States

Praecipio is an interdisciplinary process framework and technology consulting firm specializing in ITSM, Scaled Agile, DevOps, and others, Praecipio Consulting has helped leaders across a vast number of industries with their Digital Transformation journey. Praecipio was founded in 2006 and is based in Austin, Texas.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-04-10 Ehouse Studio

Charleston, South Carolina, United States

Ehouse Studio is a premier e-commerce agency and Shopify Plus Partner offers comprehensive e-commerce services tailored for mid-market and enterprise organizations. Ehouse Studio is based in Charleston, South Carolina.

Buy -
SELLER

Avante Capital Partners

Los Angeles, California, United States

Investor Investor Investor Investor Investor


Category Mezzanine Finance Firm
Founded 2009
Size Small
Type Sector Agnostic
DESCRIPTION

Avante Mezzanine Partners is a provider of junior capital to lower middle-market companies generating at least $3 million in cash flow. The Firm looks to invest $5 to $20 million per transaction and generally works with private equity and independent sponsors in buyout transactions, as well as with entrepreneurs and owners to finance recapitalizations, refinancings, acquisitions and growth. Avante Mezzanine was formed in 2009 and has offices in Los Angeles and Boston.


DEAL STATS #
Overall 15 of 17
Sector (Marketing) 1 of 1
Type (Secondary Buyout) 9 of 9
State (California) 4 of 4
Country (United States) 15 of 17
Year (2022) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-12-21 ACIS Innovative Solutions

McKinney, Texas, United States

ACIS Innovative Solutions is a provider of HVAC and plumbing maintenance services, including equipment design and replacement, vibration and oil analysis, retrofits and building automation. ACIS Innovative Solutions was founded in 2002 and is based in McKinney, Texas.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-04-18 DSG

Little Rock, Arkansas, United States

DSG partners with organizations to create customized sales enablement solutions that turn growth strategies into sales results. Sales and marketing executives retain DSG to develop client-specific sales tools and content, build sales playbooks, produce education videos, and more. DSG was formed in 1992 and is based in Little Rock, Arkansas.

Sell -