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  5. COOL Company Acquires ADventori

M&A Deal Summary

COOL Company Acquires ADventori

On August 1, 2024, COOL Company acquired marketing company ADventori

Acquisition Highlights
  • This is COOL Company’s 1st transaction in the Marketing sector.
  • This is COOL Company’s 1st transaction in France.

M&A Deal Summary
Date 2024-08-01
Target ADventori
Sector Marketing
Buyer(s) COOL Company
Deal Type Add-on Acquisition

Target

ADventori

Paris, France
ADventori is a data-driven, creative ad server whose mission is to personalize, automate, measure and optimize advertising. Advertisers, creative agencies, media and DSPs rely on their platform to improve the efficiency of digital placements (banners, mobile, video, social ads, CTV, landing page, native ads, DOOH) by integrating real-time data from the advertisers, or publisher sites. ADventori is based in Paris, France.

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Buyer(S) 1

Buyer

COOL Company

New York, New York, United States
Category Company
Sector Marketing
DESCRIPTION

COOL Company believe in creating a win-win environment where everyone benefits.They are committed to ensuring users, publishers, franchisees, and advertisers all have a better experience and achieve more than they ever thought possible through our innovation, advanced AI, groundbreaking advertising technology, and teams of inspired experts. COOL Company is based in New York City.

DEAL STATS #
Overall 1 of 1
Sector: Marketing M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: France M&A 1 of 1
Year: 2024 M&A 1 of 1
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