M&A Deal Summary

ContentSquare Acquires ClickTale

On July 1, 2019, ContentSquare acquired internet software and services company ClickTale from Goldrock Capital, KKR, Amadeus Capital Partners and Viola Partners

Acquisition Highlights
  • This is ContentSquare’s 2nd transaction in the Internet Software and Services sector.
  • This is ContentSquare’s 1st transaction in Israel.

M&A Deal Summary
Date 2019-07-01
Target ClickTale
Sector Internet Software and Services
Buyer(s) ContentSquare
Sellers(s) Goldrock Capital
KKR
Amadeus Capital Partners
Viola Partners
Deal Type Add-on Acquisition

Target

ClickTale

Ramat-Gan, Israel
ClickTale Ltd. is a provider of customer experience analytics solutions. Clicktale marries cognitive computing, machine learning and psychological research to automatically surface issues and answer questions that keep executives up at night. ClickTale Ltd. was formed in 2006 and is based in Ramat-Gan, Israel.

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Buyer(S) 1

Buyer

ContentSquare

Paris, France
Category Company
Founded 2012
Sector Internet Software and Services
DESCRIPTION

ContentSquare is a customer experience analytics software to optimize a user's online journey. ContentSquare empowers brands to measure content performance, understand visitor intentions and explain consumer decisions when they do or do not purchase. Using artificial intelligence to provide automatic recommendations, ContentSquare’s ease-of-use and unique performance indicators ensure all teams in an organization can easily make data-driven decisions. ContentSquare was founded in 2012 and is based in Paris, France.

DEAL STATS #
Overall 2 of 6
Sector (Internet Software and Services) 2 of 5
Type (Add-on Acquisition) 2 of 6
Country (Israel) 1 of 1
Year (2019) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-06-26 Pricing Assistant

Paris, France

Pricing Assistant is a provider of online pricing optimization and e-merchandising solutions, to add pricing, product, and competitive data into its behavioral analysis. Pricing Assistant was founded in 2013 and is based in Paris, France.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-10-15 Adapt My Web

Courpiere, France

Adapt My Web is an assistive technology, designed in collaboration with health professionals and researchers. Adapt My Web is based in Courpiere, France.

Buy -

Seller(S) 4

SELLER

Goldrock Capital

Modiin, Israel

Investor Investor Investor

Category Family Office
Founded 1999
Size Small
Type Sector Agnostic
DESCRIPTION

Goldrock Capital is an Israeli private equity firm focused on investing in growth stage businesses with at least $5 million in revenue. Goldrock looks to invest $1 to $5 million to fund growth capital needs, spin-outs, shareholder liquidity, acquisition financings, and management buyouts. The Firm generally targets businesses which are not capital intensive with differentiated products/services. Target sectors include software/services, internet and digital media, communications/mobile, and industrials. Goldrock was formed in 1999 and is based in Modiin.

DEAL STATS #
Overall 12 of 12
Sector (Internet Software and Services) 2 of 2
Type (Add-on Acquisition) 6 of 6
Country (Israel) 6 of 6
Year (2019) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-02-05 Infolinks

Ridgewood, New Jersey, United States

Infolinks is an operator of the fastest-growing in-text advertising network. Infolinks has connected tens of thousands of websites and advertisers worldwide. Infolinks utilizes innovative technology to guarantee its advertisers yield the optimal results and its publishers receive the highest revenue share. The Infolinks Pay Per Click Advertising platform enables advertisers and website owners to benefit from contextual In-Text advertising directly. Infolinks was founded in 2007 and is based in Ridgewood, New Jersey.

Sell -
SELLER

KKR

New York, New York, United States

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 1976
PE ASSETS 267.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION
KKR's office in Menlo Park, California.
KKR's office in Menlo Park, California.

KKR is a global investment firm founded by Jerome Kohlberg, Henry Kravis, and George Roberts. The Firm is separated into several business segments including private markets, public markets, capital markets, and other principal activities. KKR's private equity practice invests in management buyouts, take privates, corporate divestitures, industry consolidations, and partnerships with family-owned companies. KKR will invest in a broad range of industries and companies and will consider businesses throughout North America, Europe, Asia, and Australia/New Zealand. Sectors of interest include chemicals, consumer products, energy and natural resources, financial services, healthcare, industrial, media/communications, retail, and technology. In addition to its traditional principal investment activity business, KKR also invests in infrastructure assets. KKR was formed in 1976 and is based in New York, New York.

DEAL STATS #
Overall 129 of 207
Sector (Internet Software and Services) 6 of 17
Type (Add-on Acquisition) 44 of 67
Country (Israel) 2 of 2
Year (2019) 8 of 14
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-06-27 123Dentist

Burnaby, British Columbia, Canada

123Dentist is a dental support organization with practices across the country. It aligns with the individual needs of each dentist partner to deliver on its core promises of practice-by-practice flexibility and long-term partnership solutions that reflect the unique needs of each dentist partner. 123Dentist was established in 2011 and is based in Burnaby, British Columbia.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-07-03 Alludo

Ottawa, Ontario, Canada

Alludo is an SMB and prosumer-focused software company with a portfolio of graphics, productivity, sales enablement, and desktop-as-a-service software solutions that enable the knowledge worker. Alludo was founded in 1985 and is based in Ottawa, Ontario.

Buy -
SELLER

Amadeus Capital Partners

Investor Investor Investor Investor Investor

Category Venture Capital Firm
Founded 1997
PE ASSETS 1.0B USD
Size Large
Type Sector Focused
DESCRIPTION

Amadeus Capital Partners is an early late-stage investor in high growth European technology companies. Specific areas of interest include AI & machine learning, online consumer services, cybersecurity, digital health and medical technology, digital media, enterprise SaaS, fintech, and insurtech. Amadeus Capital Partners was formed in 1997 and is based in London.

DEAL STATS #
Overall 12 of 18
Sector (Internet Software and Services) 4 of 5
Type (Add-on Acquisition) 9 of 14
Country (Israel) 1 of 1
Year (2019) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-05-21 Immense Simulations

London, United Kingdom

Immense Simulations is an intelligent mobility enabling software company meeting the challenges of the changing global transportation market. Through its cutting-edge, cloud-hosted SaaS platform, Immense provides highly-detailed simulations of people, places, and mobility systems that enable rapid operational understanding of how a city moves, and experimentation with service deployments integrating new technology and business models. Immense Simulations is based in London, United Kingdom.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-12-12 Paragraf

Cambridgeshire, United Kingdom

Paragraf is a developer and delivers game-changing, commercial-quality, graphene-based electronic devices using contamination-free technology that is both scalable and compatible with existing electronic device manufacturing production processes. Paragraf was founded in 2015 and is based in Cambridgeshire, England.

Buy -
SELLER

Viola Partners

Herzeliya, Israel

Investor Investor Investor

Category Private Equity Firm
Founded 2000
PE ASSETS 290M USD
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

Viola Partners is the private equity investment arm of Viola Group, a diversified investment firm focused on providing credit as well as investing in venture and private equity deals. Viola Partners specializes in technology buyouts and growth capital investments in middle-market companies. The Firm generally looks to invest in Israel and will consider both public and private companies. Viola seeks businesses operating in attractive markets with strong product differentiation and proven business models. The Firm typically invests up to $30 million equity per transaction. Viola Partners was formed in 2000 and is based in Hertzliya, Israel.

DEAL STATS #
Overall 10 of 12
Sector (Internet Software and Services) 1 of 1
Type (Add-on Acquisition) 7 of 8
Country (Israel) 6 of 7
Year (2019) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-06-16 Juganu

Yehuda, Israel

Juganu is focused on developing and manufacturing innovative LED lighting systems. Based on an innovative LED lighting technology capable of changing light composition and featuring an advanced infrastructure for AI technology, the company has developed its patented, proprietary "Digital World" technology in cooperation with software and hardware technology market leaders. Juganu is based in Yehuda, Israel.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-05-12 SimilarWeb

New York, New York, United States

SimilarWeb is a provider of research tools that helps users understand the traffic of the websites they visit and discover related sites. It also allows users to monitor website traffic, discover valuable insights about competitors’ sites, and identify growth opportunities. SimilarWeb was founded in 2009 and is based in New York City.

Sell -
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