Growth Capital • Consumer Products

Connection Capital Invests In Silverfish

On January 12, 2022, asset manager Connection Capital invested in consumer products company Silverfish

Investment Context
  • This is Connection Capital’s 1st transaction in the Consumer Products sector.
  • This is Connection Capital’s 31st transaction in the United Kingdom.

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Investment Summary

Date January 12, 2022
Target Silverfish
Sector Consumer Products
Investor(s) Connection Capital
Deal Type Growth Capital

Target Company

Silverfish

Cornwall, United Kingdom
Silverfish is the business to business (‘B2B’) value-add supply platform for premium mountain bikes and crossover products, related e-mountain bikes, and parts and accessories. It has a nascent but growing direct to consumer (‘D2C’) offering through its specialist suspension service centre and e-commerce platform. Silverfish was founded in 1999 and is based in Cornwall, United Kingdom.
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Investor Overview 1

Investor

Connection Capital

Investor Investor Investor Investor Investor


Category Asset Manager
Founded 2010
PE ASSETS 295M GBP
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

Connection Capital is an asset manager that provides investors direct access to a variety of investment opportunities. These include direct private equity investments, structured debt, and commercial property deals. Connection Capital was formed in 2010 and is headquartered in London.


Deal Context for Investor #
Overall 31 of 34
Sector: Consumer Products 1 of 1
Type: Growth Capital 13 of 14
Country: United Kingdom 31 of 34
Year: 2022 1 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-06-15 MatOrtho

Surrey, United Kingdom

MatOrtho designs, manufactures and commercialises performance, orthopaedic implant devices. MatOrtho provides hip and knee solutions, designed to restore function and relieve pain. MatOrtho was founded in 2010 and is based in Surrey, United Kingdom.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-03-01 Tempcover

Fleet, United Kingdom

Tempcover is an online InsurTech specializing in short-term car, van, courier, motorbike, student, and learner insurance having sold more than 3.9-million policies. The company enables drivers aged 18-75 with full UK, provisional, and EU licenses to purchase temporary fully comprehensive cover from as little as 1-hour to 28-days in duration. Its short-term policies offer truly flexible cover for the time drivers actually need with no long-term commitment or auto-renewals. Tempcover was founded in 2006 and is based in Fleet, United Kingdom.

Sell -