M&A Deal Summary

comScore Acquires Certifica S.A.

On October 29, 2009, comScore acquired information technology company Certifica S.A.

Acquisition Highlights
  • This is comScore’s 1st transaction in the Information Technology sector.
  • This is comScore’s 1st transaction in Chile.

M&A Deal Summary

Date 2009-10-29
Target Certifica S.A.
Sector Information Technology
Buyer(s) comScore
Deal Type Add-on Acquisition

Target

Certifica S.A.

Santiago, Chile
Certifica S.A. is a provider in web measurement. Certifica publishes analytics and statistics on Internet usage in Latin America.

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Buyer(S) 1

Buyer

comScore

Reston, Virginia, United States

Category Company
Founded 1999
Sector Information Services
Employees1,116
Revenue 356M USD (2024)
DESCRIPTION

comScore is an internet technology company that provides analytics for web, mobile and TV consumer behavior. comScore was founded in 1999 and is based in Reston, Virginia.


DEAL STATS #
Overall 4 of 12
Sector: Information Technology M&A 1 of 4
Type: Add-on Acquisition M&A Deals 4 of 10
Country: Chile M&A 1 of 1
Year: 2009 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2008-05-28 M:Metrics

Seattle, Washington, United States

M:Metrics is the mobile media authority. As the only research firm to measure the audience for mobile media using on-device metering and the monthly survey of mobile users, M:Metrics provides the most accurate metrics on actual mobile content consumption by applying trusted media measurement methodologies to the mobile market.

Buy $44M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2010-02-10 ARSgroup

Evansville, Indiana, United States

ARSgroup, Inc. is a provider in measuring and improving advertising creative quality. ARSgroup, a communications research agency specializing in the measurement of advertising persuasion for TV and multi-media campaigns and helping many of the brands in the consumer goods, pharmaceuticals, retail and entertainment industries optimize their advertising messages.

Buy -