Stake Purchase • Marketing

Committed Capital Invests In Yellowgrape

On November 14, 2023, private equity firm Committed Capital invested in marketing company Yellowgrape

Investment Context
  • This is Committed Capital’s 1st transaction in the Marketing sector.
  • This is Committed Capital’s 12th transaction in the Netherlands.

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Investment Summary

Date November 14, 2023
Target Yellowgrape
Sector Marketing
Investor(s) Committed Capital
Deal Type Stake Purchase

Target Company

Yellowgrape

Amsterdam, Netherlands
Yellowgrape helps E-commerce companies increase their transaction volumes, optimize brands and improve their customers' online presence. Yellowgrape was founded in 2014 and is based in Amsterdam, Netherlands.
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Investor Overview 1

DESCRIPTION

Committed Capital is a private equity firm focused on investments in established, growth-oriented, small to medium-sized Dutch companies.The Firm seeks businesses with EBITDA between €1 and €10 million in a variety of industries including business services, healthcare, distribution, manufacturing, education, and information services. Committed Capital was established in 2008 and is based in Amsterdam, the Netherlands.


Deal Context for Investor #
Overall 12 of 13
Sector: Marketing 1 of 1
Type: Stake Purchase 1 of 1
Country: Netherlands 12 of 13
Year: 2023 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-11-12 Progé

Groenlo, Netherlands

Progé develops, produces, and supplies innovative products for the construction sector. Progé's products enable construction companies to build efficiently resulting in a reduction of labor and an effective construction process. Progé was founded in 1997 and is based in Groenlo, Netherlands.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2025-02-10 Hydrauliek24

Enschede, Netherlands

Hydrauliek24 is a specialist in custom hydraulic components and systems. They offer a wide range of hydraulic components and systems via their webshop. Using advanced selection tools and configurators, customers can easily create custom solutions. Hydrauliek24 is based in Enschede, Netherlands.

Buy -

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