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  5. Collective Audience Acquires BeOp

M&A Deal Summary

Collective Audience Acquires BeOp

On March 1, 2024, Collective Audience acquired marketing company BeOp

Acquisition Highlights
  • This is Collective Audience’s 1st transaction in the Marketing sector.
  • This is Collective Audience’s 1st transaction in France.

M&A Deal Summary
Date 2024-03-01
Target BeOp
Sector Marketing
Buyer(s) Collective Audience
Deal Type Add-on Acquisition

Target

BeOp

Paris, France
BeOp Creative Studio allows everyone to quickly create new advertising campaigns focused on engagement and interaction, incorporating user data collection and attention tracking natively, while functioning perfectly without cookies. BeOp was founded in 2015 and is based in Paris, France.

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Buyer(S) 1

Buyer

Collective Audience

New York, New York, United States
Category Company
Founded 2020
Sector Marketing
DESCRIPTION

Collective Audience provides an innovative audience-based performance advertising and media platform for brands, agencies and publishers. Collective Audience was founded in 2020 and is based in

DEAL STATS #
Overall 1 of 1
Sector: Marketing M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: France M&A 1 of 1
Year: 2024 M&A 1 of 1
Mergr

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