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  6. Cloudinary Acquires Indivio

M&A Deal Summary

Cloudinary Acquires Indivio

On January 10, 2022, Cloudinary acquired software company Indivio

Acquisition Highlights
  • This is Cloudinary’s 1st transaction in the Software sector.
  • This is Cloudinary’s 1st transaction in the United States.
  • This is Cloudinary’s 1st transaction in California.

M&A Deal Summary
Date 2022-01-10
Target Indivio
Sector Software
Buyer(s) Cloudinary
Deal Type Add-on Acquisition

Target

Indivio

Redwood, California, United States
Indivio is a video software company that helps modern marketing teams create and deliver high-performing, data-driven video campaigns faster and at scale. Indivio is based in Redwood, California.

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Buyer(S) 1

Buyer

Cloudinary

Santa Clara, California, United States
Category Company
Founded 2011
Sector Internet Software and Services
DESCRIPTION

Cloudinary is a media experience platform that empowers companies to deliver visual experiences that inspire and connect by unleashing the full potential of their media. With more than 50 billion assets under management and 9,000 customers worldwide, Cloudinary is used by developers, creators, and marketers looking to upload, store, transform, manage, and deliver images and videos online. Cloudinary was founded in 2011 and is based in Santa Clara, California.

DEAL STATS #
Overall 1 of 1
Sector: Software M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: California M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2022 M&A 1 of 1
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