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M&A Deal Summary

ClickSquared Acquires Click Tactics

On April 1, 2008, ClickSquared acquired marketing company Click Tactics from TH Lee Putnam Ventures

Acquisition Highlights
  • This is ClickSquared’s 1st transaction in the Marketing sector.
  • This is ClickSquared’s 1st transaction in the United States.
  • This is ClickSquared’s 1st transaction in Georgia.

M&A Deal Summary
Date 2008-04-01
Target Click Tactics
Sector Marketing
Buyer(s) ClickSquared
Sellers(s) TH Lee Putnam Ventures
Deal Type Add-on Acquisition

Target

Click Tactics

Duluth, Georgia, United States
Click Tactics, Inc. provides marketing programs with communications when, where and how your customers want them. Click Tactics streamlines complex processes enabling you to create perfectly timed and personalized communications within and across channels. The results are 3X to 10X better than traditional methods.

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Buyer(S) 1

Buyer

ClickSquared

Boston, Massachusetts, United States
Category Company
Founded 1999
Sector Marketing
DESCRIPTION

ClickSquared is a provider of cross-channel marketing and email marketing services. With innovative offerings ranging from self-service email marketing to highly automated, real-time customer engagement and loyalty programs, ClickSquared’s innovative, multi-channel SaaS marketing platform orchestrates and delivers analytics-driven, relevant and personalized customer communications across email marketing, direct mail, social, mobile and web channels.

DEAL STATS #
Overall 1 of 1
Sector: Marketing M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: Georgia M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2008 M&A 1 of 1

Seller(S) 1

SELLER

TH Lee Putnam Ventures

New York, New York, United States
Category Growth Capital Firm
Founded 1999
PE ASSETS 1.1B USD
Size Large
Type Sector Focused
DESCRIPTION

TH Lee Putnam Ventures (THLPV) is a technology-focused private equity firm affiliated with Thomas H. Lee Partners and Putnam Investments. THLPV's primary focus is on later-stage venture investments, but the firm will also consider public entities, middle market buyouts, recapitalizations and spinouts of corporate divisions. A typical investment is between $20 and $50 million. TH Lee Putnam Ventures was formed in 1999 and is based in New York City.

DEAL STATS #
Overall 6 of 9
Sector: Marketing M&A 1 of 2
Type: Add-on Acquisition M&A Deals 3 of 6
State: Georgia M&A 1 of 1
Country: United States M&A 5 of 8
Year: 2008 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2007-03-02 Currenex

New York City, New York, United States

Currenex®, Inc. (www.currenex.com) is the market and technology leading online global currency trading platform that links buyers and sellers worldwide and is open to all money market and FX market participants. Currenex provides instant access to the global foreign exchange and money market asset classes via five price discovery mechanisms across all currencies. Currenex delivers secure, reliable and comprehensive FX and loans and deposits trading from trade initiation, pricing and execution to confirmation, settlement and reporting

Sell $564M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2012-02-09 Symphony Services

Palo Alto, California, United States

Symphony Services helps clients achieve higher innovation yields, compress time to market and improve productivity to increase the value from their R&D investments. From strategic and operational consulting guidance to complete product lifecycle capabilities, our singular focus on product development means we are engineered for your success.

Sell -
Mergr

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