Add-on Acquisition • Marketing

CLEAResult Acquires Fluid Market Strategies

On August 12, 2011, CLEAResult acquired marketing company Fluid Market Strategies

Acquisition Context
  • This is CLEAResult’s 1st transaction in the Marketing sector.
  • This is CLEAResult’s 1st transaction in the United States.
  • This is CLEAResult’s 1st transaction in Oregon.

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M&A Deal Summary

Date August 12, 2011
Target Fluid Market Strategies
Sector Marketing
Buyer(s) CLEAResult
Deal Type Add-on Acquisition

Target Company

Fluid Market Strategies

Portland, Oregon, United States
Fluid Market Strategies, Inc. is a provider of energy efficiency and related marketing services.
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Buyer Overview 1

Buyer

CLEAResult

Austin, Texas, United States

Category Company
Founded 2003
Sector Business Services
Employees2,500
DESCRIPTION

CLEAResult provides energy efficiency, transition, and sustainability services. The company collaborates with a diverse network of local partners to deliver technology and personalized services, making it easy for commercial and industrial businesses, governments, utilities, and residential customers to reduce their energy use and greenhouse gas emissions. CLEAResult was founded in 2003 and is based in Austin, Texas.


Deal Context for Buyer #
Overall 1 of 12
Sector: Marketing 1 of 1
Type: Add-on Acquisition 1 of 9
State: Oregon 1 of 3
Country: United States 1 of 11
Year: 2011 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-08-05 Populus

Boulder, Colorado, United States

Populus LLC is an innovator in the energy efficiency industry, and its energy advisor programs have achieved over 70 percent participation rates for the implementation of energy efficiency measures.

Buy -