M&A Deal Summary

Church & Dwight Acquires Water Pik

On July 17, 2017, Church & Dwight acquired consumer products company Water Pik from MidOcean Partners and Vulcan Capital for 1.0B USD

Acquisition Highlights
  • This is Church & Dwight’s 3rd transaction in the Consumer Products sector.
  • This is Church & Dwight’s largest (disclosed) transaction.
  • This is Church & Dwight’s 5th transaction in the United States.
  • This is Church & Dwight’s 2nd transaction in Colorado.

M&A Deal Summary
Date 2017-07-17
Target Water Pik
Sector Consumer Products
Buyer(s) Church & Dwight
Sellers(s) MidOcean Partners
Vulcan Capital
Deal Type Add-on Acquisition
Deal Value 1.0B USD

Target

Water Pik

Fort Collins, Colorado, United States
Water Pik, Inc. is a marketer and supplier of branded consumer and professional oral health products, replacement showerheads and sinus health products. Water Pik was founded in 1962 and is based in Fort Collins, Colorado.

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Buyer(S) 1

Buyer

Church & Dwight

Ewing, New Jersey, United States
Category Company
Founded 1846
Sector Consumer Products
Employees5,550
Revenue 5.9B USD (2023)
DESCRIPTION

Church & Dwight is a manufacturer and marketer of a wide range of personal care, household, and specialty products under the ARM & HAMMER brand name and other well-known trademarks. Church & Dwight was founded in 1846 and is based in Ewing, New Jersey.

DEAL STATS #
Overall 5 of 8
Sector (Consumer Products) 3 of 5
Type (Add-on Acquisition) 5 of 7
State (Colorado) 2 of 2
Country (United States) 5 of 8
Year (2017) 1 of 1
Size (of disclosed) 1 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-06-13 Church & Dwight - Cameo Snobol and Parsons Brands

Ewing, New Jersey, United States

Church & Dwight Co., Inc. - Cameo, Snobol and Parsons Brands is a cleaning products.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-03-28 Ideavillage Products - Flawless & Finishing Touch Brands

Wayne, New Jersey, United States

Ideavillage Products Corp. - Flawless & Finishing Touch Brands are hair removal products for women.

Buy $900M

Seller(S) 2

SELLER

MidOcean Partners

New York, New York, United States

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 2003
PE ASSETS 10.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

MidOcean Partners is a private equity firm focused on acquiring controlling interests in middle-market companies throughout North America. The Firm has a preference for consumer and business services sectors including automotive, food/beverage, retail, consumer products, information services, infrastructure services, training and more. MidOcean seeks opportunities valued between $150 and $750 million where it can commit $75 to $300 million. In addition to investing equity, MidOcean also looks to provide flexible credit solutions as well. MidOcean Partners was formed in 2003 and is based in New York, New York.

DEAL STATS #
Overall 28 of 36
Sector (Consumer Products) 7 of 11
Type (Add-on Acquisition) 15 of 18
State (Colorado) 1 of 1
Country (United States) 23 of 31
Year (2017) 2 of 2
Size (of disclosed) 5 of 16
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-06-21 Affinity Dental Management

Holyoke, Massachusetts, United States

Affinity Dental Management is a dental services organization that provides comprehensive practice management and administrative support services for practices across Massachusetts, Connecticut and Vermont. Affinity’s primary focus is supporting its affiliated practices in their efforts to provide excellent clinical care for patients. Affinity Dental Management is based in Holyoke, Massachusetts.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-08-02 Stack-On Products

Wauconda, Illinois, United States

Stack-On Products is a manufacturer and distributor of home safes, gun security products, garage storage and organizational products under the Stack-On Products, Sovereign and Sentinel brand name. Stack-On products are designed to meet the needs of homeowners, do-it-yourselfers, and sportsmen throughout the world. Stack-On security products include portable cases for protection on the go, small safes to secure valuables in the home or office, quick access gun safes for home defense, and an unmatched selection of gun cabinets and gun safes for secure firearm storage. Homeowners and do-it-yourselfers will find storage drawers and bins, tool boxes, workbenches, and a variety of large storage cabinets ideal for home or garage organization. Stack-On Products was founded in 1972 and is based in Wauconda, Illinois.

Buy -
SELLER

Vulcan Capital

Seattle, Washington, United States

Investor

Category Family Office
Founded 1986
Size Mega
Type Sector Agnostic
DESCRIPTION

Vulcan Capital is the private investment group of Vulcan Inc., the organization founded by Paul G. Allen to manage his personal and professional endeavors. Vulcan Capital looks to invest at all company stages and will consider opportunities across an array of industries. Sectors of interest include business services, consumer products, distribution and logistics, energy and natural resources, financial services and insurance, healthcare, manufacturing, media, technology, and telecom. The Firm's target investment size is $10 to $100 million. In addition to direct investing, Vulcan Capital also makes fund investments as well as invests in public securities. Vulcan Inc. was formed in 1986 and has offices in Seattle, Washington and Palo Alto, California.

DEAL STATS #
Overall 23 of 29
Sector (Consumer Products) 1 of 1
Type (Add-on Acquisition) 11 of 14
State (Colorado) 1 of 1
Country (United States) 22 of 27
Year (2017) 2 of 3
Size (of disclosed) 2 of 8
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-02-01 Laureate

Miami, Florida, United States

Laureate is a provider of higher education. The company’s network of 60 accredited campus-based and online universities offers undergraduate and graduate degree programs to more than 740,000 students across 29 countries. Laureate offers more than 130 career-focused, undergraduate, master’s, and doctoral degree programs in fields including architecture, art, business, culinary arts, design, education, engineering, health sciences, hospitality, information technology, law, and medicine. Laureate was founded in 1998 and is based in Baltimore, Maryland.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-07-28 Redfin

Seattle, Washington, United States

Redfin is a technology-powered residential real estate brokerage. Redfin represents people buying and selling homes in over 80 markets throughout the United States. Redfin pairs its own agents with its own technology to create a service that costs less for consumers. Redfin meets customers through its listings-search website and mobile application, reducing the marketing costs that can keep fees high. Redfin was established in 2002 and is based in Seattle, Washington.

Sell -
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