Add-on Acquisition • Food

Cell-nique Acquires Health Nutz

On January 30, 2012, Cell-nique acquired food company Health Nutz

Acquisition Context

This is Cell-nique’s 2nd transaction in the Food sector.
This is Cell-nique’s 3rd transaction in the United States.
This is Cell-nique’s 1st transaction in Connecticut.

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M&A Deal Summary
Date	January 30, 2012
Target	Health Nutz
Sector	Food
Buyer(s)	Cell-nique
Deal Type	Add-on Acquisition

Target Company

Health Nutz

Norwalk, Connecticut, United States

Health Nutz LLC offers various cashew honey, toasted coconuts, chocolate, and sea salt products.

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Buyer Overview 1

Buyer

Cell-nique

Weston, Connecticut, United States

Category	Company
Founded	2006
Sector	Beverages

DESCRIPTION

Cell-nique is a delicious organic green drink that is energy-boosting, mood-lifting and enhances an overall sense of happiness.

Deal Context for Buyer	#
Overall	3 of 3
Sector: Food	2 of 2
Type: Add-on Acquisition	3 of 3
State: Connecticut	1 of 1
Country: United States	3 of 3
Year: 2012	1 of 1

PREVIOUS DEAL

DATE	TARGET	DEAL TYPE	VALUE
2011-06-24	Cherrybrook Kitchen Burlington, Massachusetts, United States Cherrybrook Kitchen its primary goal is to provide delicious all natural baking mixes for the millions of people that are affected by food allergies.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2011-06-24

Cherrybrook Kitchen

Burlington, Massachusetts, United States

Cherrybrook Kitchen its primary goal is to provide delicious all natural baking mixes for the millions of people that are affected by food allergies.

Buy

Explore Related M&A Activity

Food M&A - Add-on Acquisition M&A Deals - Connecticut M&A - United States M&A - 2012 M&A