M&A Deal Summary

CDK Global Acquires Salty

On September 23, 2021, CDK Global acquired internet software and services company Salty

Acquisition Highlights
  • This is CDK Global’s 2nd transaction in the Internet Software and Services sector.
  • This is CDK Global’s 10th transaction in the United States.
  • This is CDK Global’s 1st transaction in Utah.

M&A Deal Summary
Date 2021-09-23
Target Salty
Sector Internet Software and Services
Buyer(s) CDK Global
Deal Type Add-on Acquisition

Target

Salty

Salt Lake City, Utah, United States
Salty is an embedded Insurance technology company that offers a proprietary Software-as-a-Service (SaaS) solution that enables carriers and distribution partners to offer a customized policy to ensure a product or service in real-time during the purchase process. Salty was founded in 2019 and is based in Salt Lake City, Utah.

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Buyer(S) 1

Buyer

CDK Global

Hoffman Estates, Illinois, United States
Category Company
Founded 2014
Sector Information Technology
Employees9,000
Revenue 1.7B USD (2021)
DESCRIPTION

CDK Global is a provider of integrated information technology and digital marketing solutions to the automotive retail industry. CDK Global was established in 2014 and is based in Hoffman Estates, Illinois.

DEAL STATS #
Overall 10 of 11
Sector (Internet Software and Services) 2 of 2
Type (Add-on Acquisition) 8 of 9
State (Utah) 1 of 1
Country (United States) 10 of 11
Year (2021) 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-06-02 Roadster

San Francisco, California, United States

Roadster provides consumer-driven Commerce Solutions for today’s modern dealership. With Roadster's proprietary technology platform, dealerships can provide hassle-free car buying in-store, online or on the go. Roadster dramatically improves dealership customer satisfaction scores, while significantly reducing sales costs. Roadster was founded in 2013 and is based in San Francisco, California.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-06-30 CVR

Petaluma, California, United States

CVR provides automotive dealers and other key members of the vehicle lifecycle with fast, secure, certified electronic vehicle registration. CVR was founded in 1992 and is based in Petaluma, California.

Buy -
Mergr

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