M&A Deal Summary

cbdMD Acquires Cure Based Development

On December 21, 2018, cbdMD acquired marketing company Cure Based Development

Acquisition Highlights
  • This is cbdMD’s 1st transaction in the Marketing sector.
  • This is cbdMD’s 1st transaction in the United States.
  • This is cbdMD’s 1st transaction in North Carolina.

M&A Deal Summary
Date 2018-12-21
Target Cure Based Development
Sector Marketing
Buyer(s) cbdMD
Deal Type Add-on Acquisition

Target

Cure Based Development

Charlotte, North Carolina, United States
Cure Based Development LLC the owner of the nationally recognized consumer brand cbdMD in an all-stock transaction. cbdMD is a consumer products brand offering a large selection of cbdMD branded CBD products primarily through its e-commerce website, www.cbdMD.com, as well as through 700 current third-party retail locations.

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Buyer(S) 1

Buyer

cbdMD

Charlotte, North Carolina, United States
Category Company
Founded 2015
Sector Marketing
Employees52
Revenue 24M USD (2023)
DESCRIPTION

cbdMD is an innovative brand management and licensing company that provides bold, unconventional, and socially responsible branding for leading businesses. Level Brands owns and operates the nationally recognized consumer cannabidiol (CBD) brand cbdMD, whose current products include CBD gummies, CBD tinctures, CBD topical, CBD bath bombs, CBD oils, and CBD pet products. The Company's primary licensing and corporate brand management businesses target consumer products in the health and wellness space and other high-demand verticals, bringing innovative products to market under the kathyireland® Health & Wellness; Ireland Men One (I'M1), and Encore Endeavor One (EE1) brands. cbdMD was founded in 2015 and is based in Charlotte, North Carolina.

DEAL STATS #
Overall 1 of 1
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 1 of 1
State (North Carolina) 1 of 1
Country (United States) 1 of 1
Year (2018) 1 of 1
Mergr

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