M&A Deal Summary

Carnegie Dartlet Acquires Credo

On February 3, 2025, Carnegie Dartlet acquired education company Credo

Acquisition Highlights
  • This is Carnegie Dartlet’s 1st transaction in the Education sector.
  • This is Carnegie Dartlet’s 4th transaction in the United States.
  • This is Carnegie Dartlet’s 3rd transaction in Massachusetts.

M&A Deal Summary

Date 2025-02-03
Target Credo
Sector Education
Buyer(s) Carnegie Dartlet
Deal Type Add-on Acquisition

Target

Credo

Westford, Massachusetts, United States
Credo is a national higher education consulting firm recognized for its transformative work in presidential strategy, institutional planning, and student success. Credo is based in Westford, Massachusetts.

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Buyer(S) 1

Buyer

Carnegie Dartlet

Westford, Massachusetts, United States

Category Company
Founded 1983
Sector Marketing
DESCRIPTION

Carnegie Dartlet is a strategic marketing firm specializing in the higher education sector. It provides research, creative development, digital campaign execution, and lead generation services. Carnegie Dartlet was founded in 1983 and is based in Westford, Massachusetts.


DEAL STATS #
Overall 4 of 4
Sector: Education M&A 1 of 1
Type: Add-on Acquisition M&A Deals 4 of 4
State: Massachusetts M&A 3 of 3
Country: United States M&A 4 of 4
Year: 2025 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-03-16 Clarus

Westford, Massachusetts, United States

Clarus is a marketing research firm that provides expert guidance on market opportunities, enrollment stabilization, and effective self-promotion. The company's specialized focus on higher education, combined with expertise in marketing communications, enables it to collaborate with clients to identify key market opportunities, develop targeted strategies, and enhance the brand through a collaborative branding process. Clarus was formed in 1988 and is based in Westford, Massachusetts.

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