M&A Deal Summary

CarData Acquires AutoNetTools

On December 19, 2023, CarData acquired marketing company AutoNetTools

Acquisition Highlights
  • This is CarData’s 1st transaction in the Marketing sector.
  • This is CarData’s 1st transaction in the United States.
  • This is CarData’s 1st transaction in Michigan.

M&A Deal Summary
Date 2023-12-19
Target AutoNetTools
Sector Marketing
Buyer(s) CarData
Deal Type Add-on Acquisition

Target

AutoNetTools

Freeland, Michigan, United States
AutoNetTools is a provider of merchandising and marketing solutions for automotive dealerships struggling to gain an advantage over competitors and stand out to their customers. AutoNetTools was founded in 2009 and is based in Freeland, Michigan.

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Buyer(S) 1

Buyer

CarData

Pompano Beach, Florida, United States
Category Company
Sector Marketing
DESCRIPTION

CarData is an automotive photography, videography, and marketing company dedicated to revolutionizing the automotive landscape through cutting-edge technology and innovative solutions to real-world challenges. CarData is based in Pompano Beach, Florida.

DEAL STATS #
Overall 1 of 2
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 1 of 2
State (Michigan) 1 of 1
Country (United States) 1 of 2
Year (2023) 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-01-09 Dealer Visual

Cincinnati, Ohio, United States

Dealer Visual provides virtual vehicle and showroom transformations, live video, professional automotive photography, and custom classified listing creations. Dealer Visual is based in Cincinnati, Ohio.

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