M&A Deal Summary

CAPZA, Keensight Capital and Cathay Capital Private Equity Acquire Datawords

On September 21, 2011, private equity firms CAPZA, Keensight Capital and Cathay Capital Private Equity acquired digital media company Datawords

Acquisition Highlights
  • This is CAPZA’s 1st, Keensight Capital’s 2nd and Cathay Capital Private Equity’s 1st transaction in the Digital Media sector.
  • This is CAPZA’s 30th, Keensight Capital’s 5th and Cathay Capital Private Equity’s 13th transaction in France.

M&A Deal Summary

Date 2011-09-21
Target Datawords
Sector Digital Media
Buyer(s) CAPZA
Keensight Capital
Cathay Capital Private Equity
Deal Type Secondary Buyout

Target

Datawords

Levallois-Perret, France
Datawords is a pioneer of e-Multiculturalism, a discipline that helps to optimize and accelerate the international deployment of digital marketing strategies. Datawords was founded in 2000 and is based in Levallois-Perret, France.

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Buyer(S) 3

Buyer

CAPZA

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2004
PE ASSETS 9.0B EUR
Size Mega
Type Sector Agnostic
DESCRIPTION

CAPZA is a provider of equity and junior capital to small and medium-sized unlisted French companies. CAPZA does not have any sector preferences and looks to invest in companies valued from €20 to €400 million. CAPZA was formed in 2004 and is based in Paris.


DEAL STATS #
Overall 32 of 116
Sector (Digital Media) 1 of 2
Type (Secondary Buyout) 11 of 34
Country (France) 30 of 101
Year (2011) 5 of 7
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2011-06-28 Webhelp S.A.

Paris, France

Webhelp S.A.is a global business process outsourcer (BPO), specializing in customer experience and payment services in addition to sales and marketing services across voice, social and digital channels.

Sell €340M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2011-11-08 Eurodough SAS

Lievin, France

EuroDough is a manufacturer of ready-to-use dough sold in hypermarkets and supermarkets, and used to make pies, pizza, cakes and pastries.

Buy -
Buyer

Keensight Capital

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2000
PE ASSETS 5.5B EUR
Size Mega
Type Sector Agnostic
DESCRIPTION

Keensight Capital is a private equity investment firm focused on majority and minority growth capital investments in Western European companies. Keensight makes equity investments in a number of situations including the provision of capital to finance growth, either organically or through acquisitions, or the buying out of existing shareholders. The Firm looks to invest €10 to €600 million and will consider business with up to €400 million in revenue. Keensight Capital was formed in 2000 and is based in Paris.


DEAL STATS #
Overall 9 of 50
Sector (Digital Media) 2 of 2
Type (Secondary Buyout) 1 of 11
Country (France) 5 of 26
Year (2011) 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2011-05-01 FircoSoft SAS

Paris, France

FircoSoft SAS provides software solutions which allow its clients to filter financial transactions against sanctions and watch lists in order to ensure compliance with existing regulations while meeting Know Your Customer (KYC) requirements.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2011-12-09 Unither Pharmaceuticals

Amiens, France

Unither Pharmaceuticals is a developer and manufacturer of pharmaceuticals products. Unither operates six manufacturing sites in France, the United States, and Brazil, and has a dedicated research and development center in Europe. Unither Pharmaceuticals was founded in 1993 and is based in Amiens, France.

Buy -
Buyer

Cathay Capital Private Equity

Paris, France

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2006
PE ASSETS 5.0B EUR
Size Mega
Type Sector Agnostic
DESCRIPTION

Cathay Capital Private Equity SAS is a French Chinese private equity firm focused on acquiring businesses in France, Hong Kong, and China. Cathay looks to help Western companies leverage opportunities in China and help Chinese companies leverage Western best practices and partnerships. The Firm looks to invest in businesses generating €5 to €150 million in revenues. Areas of interest include retail, consumer goods, electrical equipment, medical devices, pharmaceuticals, animal healthcare, translation, food, consumer services, and software. Cathay Capital Private Equity SAS was formed in 2007 and is based in Paris. The firm has additional offices in New York and Shanghai.


DEAL STATS #
Overall 16 of 100
Sector (Digital Media) 1 of 2
Type (Secondary Buyout) 6 of 16
Country (France) 13 of 41
Year (2011) 5 of 7
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2011-07-22 Vulcanic

Neuilly sur Marne, France

Vulcanic is a designer and manufacturer of low and medium-volume series of electrical heating and cooling solutions for the industry (heating elements, industrial radiators, thermo regulators, etc. Vulcanic was founded in 1956 and is based in Neuilly Sur Marne, France.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2011-09-27 Zhejiang Haolifang Commercial Chain

China

Haolifang is an innovative Chinese operator of regional supermarkets and convenience stores.

Buy -