M&A Deal Summary |
|
|---|---|
| Date | 2025-12-09 |
| Target | VuePlanner |
| Sector | Digital Media |
| Buyer(s) | Cadent |
| Deal Type | Add-on Acquisition |
SEARCH BY
Cadent is a media services company that aggregates local cable television advertising inventory for resale to national advertisers. Cadent was founded in 2007 and is based in New York, New York.
| DEAL STATS | # |
|---|---|
| Overall | 8 of 8 |
| Sector: Digital Media M&A | 1 of 1 |
| Type: Add-on Acquisition M&A Deals | 8 of 8 |
| State: Missouri M&A | 1 of 1 |
| Country: United States M&A | 8 of 8 |
| Year: 2025 M&A | 1 of 1 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2024-04-01 |
AdTheorent
New York, New York, United States AdTheorent is a technology company that is transforming digital advertising through user identity mapping and data-driven predictive solutions. The company's machine learning technology platform, Cross-Environment Map, and Barometric technologies help brands understand and connect with their audiences at scale. Its machine-learning technology platform combines millions of data attributes into precise and accurate adaptive models to identify optimal audiences. AdTheorent was formed in 2010 and is based in |
Buy | $324M |