M&A Deal Summary

Cadent Acquires Affiliated Media Group

On July 31, 2008, Cadent acquired marketing company Affiliated Media Group

Acquisition Highlights
  • This is Cadent’s 1st transaction in the Marketing sector.
  • This is Cadent’s 4th transaction in the United States.
  • This is Cadent’s 1st transaction in Florida.

M&A Deal Summary

Date 2008-07-31
Target Affiliated Media Group
Sector Marketing
Buyer(s) Cadent
Deal Type Add-on Acquisition

Target

Affiliated Media Group

Jacksonville, Florida, United States
Affiliated Media Group is a full-service advertising agency and media buying company that focuses on the religious and non-profit markets and brand advertisers. Affiliated Media Group has built a strong reputation as an expert in the fields of marketing, promotions, and broadcast and has a strong track record of developing and implementing results-driven strategies.

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Buyer(S) 1

Buyer

Cadent

New York, New York, United States

Category Company
Founded 2007
Sector Media
DESCRIPTION

Cadent is a media services company that aggregates local cable television advertising inventory for resale to national advertisers. Cadent was founded in 2007 and is based in New York, New York.


DEAL STATS #
Overall 4 of 7
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 4 of 7
State (Florida) 1 of 1
Country (United States) 4 of 7
Year (2008) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2008-07-31 TelAmerica Media

Philadelphia, Pennsylvania, United States

TelAmerica, with offices in Philadelphia and New York, is a unwired cable network offering media buyers a dynamic, cost-effective alternative to traditional national cable network buys. Their portfolio of clients represents a collection of major advertising agencies and national brands.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2009-01-07 Hispanic Independent Television Sales

New York, New York, United States

Hispanic Independent Television Sales LLC is a provider of sales representation to television stations and networks.

Buy -