M&A Deal Summary

Buxton Acquires Elevar

On January 17, 2024, Buxton acquired information technology company Elevar

Acquisition Highlights
  • This is Buxton’s 1st transaction in the Information Technology sector.
  • This is Buxton’s 1st transaction in the United States.
  • This is Buxton’s 1st transaction in South Carolina.

M&A Deal Summary

Date 2024-01-17
Target Elevar
Sector Information Technology
Buyer(s) Buxton
Deal Type Add-on Acquisition

Target

Elevar

Charleston, South Carolina, United States
Elevar empowers e-commerce brands with a comprehensive conversion tracking solution that optimizes ad campaigns and maximizes customer re-engagement. Elevar was formed in 2017 and is based in Charleston, South Carolina.

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Buyer(S) 1

Buyer

Buxton

Fort Worth, Texas, United States

Category Company
Founded 1994
Sector Internet Software and Services
DESCRIPTION

Buxton is a software-based customer analytics platform that uses demographic, psychographic and buying behavior data to help retail-related companies understand consumer behaviors in order to improve customer acquisition, customer relationship management, retail operations and site selection. Buxton was founded in 1994 and is based in Fort Worth, Texas.


DEAL STATS #
Overall 1 of 1
Sector (Information Technology) 1 of 1
Type (Add-on Acquisition) 1 of 1
State (South Carolina) 1 of 1
Country (United States) 1 of 1
Year (2024) 1 of 1