M&A Deal Summary

BSN Sports Acquires Wayne Sporting Goods

On January 7, 2020, BSN Sports acquired consumer products company Wayne Sporting Goods

Acquisition Highlights
  • This is BSN Sports’ 5th transaction in the Consumer Products sector.
  • This is BSN Sports’ 24th transaction in the United States.
  • This is BSN Sports’ 1st transaction in Pennsylvania.

M&A Deal Summary
Date 2020-01-07
Target Wayne Sporting Goods
Sector Consumer Products
Buyer(s) BSN Sports
Deal Type Add-on Acquisition

Target

Wayne Sporting Goods

Wayne, Pennsylvania, United States
Wayne Sporting Goods Co. Inc. engages in the design and manufacture of custom team uniforms and expands into a full-service retail sporting goods store adding clothing and sneakers into his rapidly expanding team business.

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Buyer(S) 1

Buyer

BSN Sports

Dallas, Texas, United States
Category Company
Founded 1972
Sector Consumer Products
Employees760
DESCRIPTION

BSN SPORTS, Inc. (“BSN”), formerly, Sports Supply Group, Inc. is the leading marketer, manufacturer and distributor of sporting goods and team uniforms in the U.S. and markets via three million direct catalogs, a 50-person telesales team, more than 200 direct sales professionals, over 50 Platinum resellers and a family of company-controlled websites to 100,000 institutional customers, including schools, churches, camps, colleges, and youth sports programs.

DEAL STATS #
Overall 24 of 34
Sector (Consumer Products) 5 of 12
Type (Add-on Acquisition) 23 of 30
State (Pennsylvania) 1 of 2
Country (United States) 24 of 34
Year (2020) 1 of 5
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-10-30 David Bowen Sporting Goods

Pensacola, Florida, United States

David Bowen Sporting Goods is one of the largest team sporting goods suppliers on the Gulf Coast.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-02-10 Kollege Town

Sun Prairie, Wisconsin, United States

Kollege Town is a local source for corporate and team apparel, equipment, and fundraising. Under Armour is the #1 offering for any occasion. Under Armour’s mission is to make all athletes better through passion, design and the relentless pursuit of innovation.

Buy -
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