M&A Deal Summary

Broadsign International Acquires Place Exchange

On November 25, 2025, Broadsign International acquired software company Place Exchange

Acquisition Highlights
  • This is Broadsign International’s 2nd transaction in the Software sector.
  • This is Broadsign International’s 1st transaction in the United States.
  • This is Broadsign International’s 1st transaction in New York.

M&A Deal Summary

Date 2025-11-25
Target Place Exchange
Sector Software
Buyer(s) Broadsign International
Deal Type Add-on Acquisition
Advisor(s) LUMA Partners (Financial)

Target

Place Exchange

New York, New York, United States
Place Exchange operates a programmatic ad-exchange platform that enables real-world out-of-home (OOH) media such as digital billboards, retail-media screens, cinema advertising and other physical-world ad inventory to be bought, sold, and measured using the same workflows as online, mobile, or social ads. Place Exchange is based in New York, New York.

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Buyer(S) 1

Buyer

Broadsign International

Montreal, Quebec, Canada

Category Company
Sector Software
DESCRIPTION

Broadsign International, Inc. provides cloud-based software for digital signage networks worldwide.


DEAL STATS #
Overall 2 of 2
Sector: Software M&A 2 of 2
Type: Add-on Acquisition M&A Deals 2 of 2
State: New York M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2025 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-04-23 Ayuda Media Systems

Montréal, Quebec, Canada

Ayuda Media Systems is an advertising technology and operations software company specializing in out-of-home business optimization. It includes an end-to-end ERP built for out-of-home, a fully native ad-based digital signage platform, and partner integrations that enable out-of-home media companies to tap into new digital revenue streams and modernize trading models. Ayuda Media Systems was founded in 2003 and is based in Montréal, Quebec.

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