Growth Capital • Marketing

Bridgepoint Invests In IDHL Group

On March 9, 2021, private equity firm Bridgepoint invested in marketing company IDHL Group

Investment Context
  • This is Bridgepoint’s 2nd transaction in the Marketing sector.
  • This is Bridgepoint’s 65th transaction in the United Kingdom.

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Investment Summary

Date March 9, 2021
Target IDHL Group
Sector Marketing
Investor(s) Bridgepoint
Deal Type Growth Capital
Advisor(s) Deloitte (Financial)
Squire Patton Boggs (Legal)

Target Company

IDHL Group

Harrogate, United Kingdom
IDHL Group is a digital marketing agency that serves a nationwide customer base supporting businesses throughout the process of digital transformation. IDHL Group was established in 2000 and is based in Harrogate, United Kingdom.
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Investor Overview 1

Investor

Bridgepoint

London, United Kingdom

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1984
PE ASSETS 75.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Bridgepoint is a large European private equity firm that invests in middle-market companies across a broad range of industries with an enterprise value of €200 - €1000 million. Prospective transaction situations include buyouts, buy-ins, growth financings, consolidations, and take privates. The firms invest in the range of €75 - €400 million transaction. Bridgepoint Development Capital specializes in investments in businesses valued up to a €150 million, taking equity stakes of between €10 million and €75 million. General sectors of interest include consumer products and services, retail, financial services, healthcare, media, technology, industrials, and business services. Bridgepoint was formed in 1984 and has offices in London, Frankfurt, Luxembourg, Madrid, Milan, Paris, Stockholm and Warsaw.


Deal Context for Investor #
Overall 147 of 189
Sector: Marketing 2 of 4
Type: Growth Capital 10 of 18
Country: United Kingdom 65 of 82
Year: 2021 3 of 14
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-02-12 DeHavilland

London, United Kingdom

DeHavilland is a political data and monitoring company that provides bespoke analysis and real-time political intelligence in the UK and Europe. DeHavilland services a wide range of organisations, including corporates, non-profits and consultancies. DeHavilland was founded in 1998 and is based in London, United Kingdom.

Buy £15M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-03-15 Infinigate

Rotkreuz, Switzerland

Infinigate is a specialized value-added distributor (“VAD”) for cybersecurity and cloud solutions for the SME segment. The core of Infinigate’s business is software distribution acting as a sales multiplicator between vendors and resellers, giving market access to disruptive vendors, and providing value-added services, such as technical support, training, and marketing support to vendors and resellers. Infinigate was founded in 1996 and is based in Rotkreuz, Switzerland.

Buy -