M&A Deal Summary

BrandStar Acquires Britton Marketing & Design Group

On February 1, 2024, BrandStar acquired marketing company Britton Marketing & Design Group

Acquisition Highlights
  • This is BrandStar’s 2nd transaction in the Marketing sector.
  • This is BrandStar’s 3rd transaction in the United States.
  • This is BrandStar’s 1st transaction in Indiana.

M&A Deal Summary
Date 2024-02-01
Target Britton Marketing & Design Group
Sector Marketing
Buyer(s) BrandStar
Deal Type Add-on Acquisition
Advisor(s) Generational Equity LLC (Financial)

Target

Britton Marketing & Design Group

Fort Wayne, Indiana, United States
Britton Marketing & Design Group offers clients a wide variety of services including strategy and planning, as well as creative and digital services. Britton Marketing & Design Group is based in Fort Wayne, Indiana.

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Buyer(S) 1

Buyer

BrandStar

Deerfield Beach, Florida, United States
Category Company
Founded 1995
Sector Marketing
DESCRIPTION

BrandStar, Inc. is a content marketing company, that offers breakthrough creative; a state-of-the-art, full-service production studio; highly-evolved strategic direction; planning for both digital and traditional media; as well as social and digital activation.

DEAL STATS #
Overall 3 of 3
Sector (Marketing) 2 of 2
Type (Add-on Acquisition) 3 of 3
State (Indiana) 1 of 1
Country (United States) 3 of 3
Year (2024) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-01-17 Media Connect Partners

Fort Lauderdale, Florida, United States

Media Connect Partners LLC is a full-service social media agency founded by Brian and Fran Boyd in 2007. Founded in New York City, it is now headquartered out of Fort Lauderdale, FL with additional offices around the world.

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