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  5. Boost Group Invests In xsmart AG

Investment Summary

Boost Group Invests In xsmart AG

On July 12, 2013, Boost Group invested in internet software and services company xsmart AG

Investment Highlights
  • This is Boost Group’s 1st transaction in the Internet Software and Services sector.
  • This is Boost Group’s 1st transaction in the United Kingdom.

Investment Summary
Date 2013-07-12
Target xsmart AG
Sector Internet Software and Services
Investor(s) Boost Group
Deal Type Stake Purchase

Target

xsmart AG

Cham, United Kingdom
xsmart AG provides online and mobile marketing as well as ticketing and couponing services. The company products include mobile marketing, loyalty services, e-coupons, e-payment and mobile spendeplatture.

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Investor(S) 1

Investor

Boost Group

Steinhausen, Switzerland
Category Company
Founded 1987
Sector Marketing
DESCRIPTION

Boost Group is an international marketing company offering loyalty programs, collectibles promotions, and shopper marketing solutions. Its services influence consumer behavior, boost sales, and enhance engagement across online and in-store channels. Boost Group was founded in 1987 and is based in Steinhausen, Switzerland.

DEAL STATS #
Overall 1 of 1
Sector: Internet Software and Services M&A 1 of 1
Type: Stake Purchase M&A Deals 1 of 1
Country: United Kingdom M&A 1 of 1
Year: 2013 M&A 1 of 1
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