M&A Deal Summary

Bold Orange Acquires Journey 121

On July 31, 2024, Bold Orange acquired internet software and services company Journey 121

Acquisition Highlights
  • This is Bold Orange’s 1st transaction in the Internet Software and Services sector.
  • This is Bold Orange’s 3rd transaction in the United States.
  • This is Bold Orange’s 2nd transaction in Minnesota.

M&A Deal Summary

Date 2024-07-31
Target Journey 121
Sector Internet Software and Services
Buyer(s) Bold Orange
Deal Type Add-on Acquisition

Target

Journey 121

Minneapolis, Minnesota, United States
Journey 121 is a SaaS technology platform that supports multi-location brands to deliver turnkey, personalized marketing programs. Journey 121 is based in Minneapolis, Minnesota.

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Buyer(S) 1

Buyer

Bold Orange

Minneapolis, Minnesota, United States

Category Company
Sector Business Services
DESCRIPTION

Bold Orange is a human connections company with a two-fold purpose: business and societal progress. Bold Orange modernizes loyalty, CRM, and digital experiences for both consumer and business-to-business brands. Bold Orange is based in Minneapolis, Minnesota.


DEAL STATS #
Overall 3 of 3
Sector: Internet Software and Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 3 of 3
State: Minnesota M&A 2 of 2
Country: United States M&A 3 of 3
Year: 2024 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-04-20 Three Deep

St Paul, Minnesota, United States

Three Deep, headquartered in St. Paul, MN, is a results-driven performance marketing company. Three Deep’s expertise in digital media, personalized experiences, customer analytics, and implementing and enabling Salesforce technology improves business outcomes and drives efficiency for brands.

Buy -