M&A Deal Summary

Bloom Intelligence Acquires SuperFi

On June 11, 2020, Bloom Intelligence acquired marketing company SuperFi

Acquisition Highlights
  • This is Bloom Intelligence’s 2nd transaction in the Marketing sector.
  • This is Bloom Intelligence’s 2nd transaction in the United States.
  • This is Bloom Intelligence’s 1st transaction in Florida.

M&A Deal Summary

Date 2020-06-11
Target SuperFi
Sector Marketing
Buyer(s) Bloom Intelligence
Deal Type Add-on Acquisition

Target

SuperFi

Jacksonville, Florida, United States
SuperFi is a WiFi marketing company that provides professional email marketing services with advanced segmentation and analytics. It makes affordable business WiFi easy and allows companies to gain emails, get expert email marketing, increase reviews, give loyalty offers, and benefit from advanced WiFi analytics. SuperFi was formed in 2015 and is based in Jacksonville, Florida.

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Buyer(S) 1

Buyer

Bloom Intelligence

St Petersburg, Florida, United States

Category Company
Sector Marketing
DESCRIPTION

Bloom Intelligence is a provider of world-class, omnichannel WiFi marketing and customer intelligence solutions to some of the largest restaurant and retail brands in the world. Bloom Intelligence platform allows its customers to understand their customers’ behavior at physical locations, build rich customer profiles, and remarket to customers based upon their behavior. Bloom Intelligence technologies also provide the ability to track the performance of campaigns down to the actual ROI.


DEAL STATS #
Overall 2 of 2
Sector: Marketing M&A 2 of 2
Type: Add-on Acquisition M&A Deals 2 of 2
State: Florida M&A 1 of 1
Country: United States M&A 2 of 2
Year: 2020 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-12-18 Gazella Wifi

Omaha, Nebraska, United States

Gazella Wifi, Inc. is a WiFi marketing and analytics platform for digital agencies. With a strong presence nationwide and internationally providing solutions to a top restaurant and retail brands

Buy -