M&A Deal Summary

Blockthrough Acquires Uponit

On January 22, 2020, Blockthrough acquired internet software and services company Uponit

Acquisition Highlights
  • This is Blockthrough’s 1st transaction in the Internet Software and Services sector.
  • This is Blockthrough’s 1st transaction in Israel.

M&A Deal Summary

Date 2020-01-22
Target Uponit
Sector Internet Software and Services
Buyer(s) Blockthrough
Deal Type Add-on Acquisition

Target

Uponit

Tel Aviv, Israel
Uponit is the most sophisticated ad recovery platform today, designed to protect publishers'​ online ad business. Using cyber technologies, Uponit help online publishers measure and restore their blocked ad inventory and communicate with their adblocking audience.

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Buyer(S) 1

Buyer

Blockthrough

Toronto, Ontario, Canada

Category Company
Founded 2015
Sector Internet Software and Services
DESCRIPTION

Blockthrough engages in adblock revenue recovery business. Blockthrough helps publishers recover revenue lost to adblocking by delivering respectful, unintrusive ad experiences that leverage the publisher's existing programmatic and direct demand. With a transparent, reliable platform that boasts >99.9% uptime and robust analytics, Blockthrough offers the most effective adblock revenue recovery solution in the market.


DEAL STATS #
Overall 1 of 1
Sector: Internet Software and Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: Israel M&A 1 of 1
Year: 2020 M&A 1 of 1