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  5. Betterware de Mexico Acquires Gurucomm

M&A Deal Summary

Betterware de Mexico Acquires Gurucomm

On March 22, 2021, Betterware de Mexico acquired communications company Gurucomm

Acquisition Highlights
  • This is Betterware de Mexico’s 1st transaction in the Communications sector.
  • This is Betterware de Mexico’s 1st transaction in Mexico.

M&A Deal Summary
Date 2021-03-22
Target Gurucomm
Sector Communications
Buyer(s) Betterware de Mexico
Deal Type Add-on Acquisition

Target

Gurucomm

Queretaro, Mexico
Gurucomm is an MVNO (Mobile Virtual Network Operator) and Telecommunications Software Creator. The Company´s services include mobile voice and data plans, personal hotspots, and fixed wireless broadband. These services are bound together by proprietary web and mobile apps. The Company is actively developing IoT integrations for the home, based on its connectivity services. Gurucomm was formed in 2017 and is based in Queretaro, Mexico.

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Buyer(S) 1

Buyer

Betterware de Mexico

Zapopan, Mexico
Category Company
Founded 1995
Sector E-Commerce
Employees2,556
Revenue 14.1B MXN (2024)
DESCRIPTION

Betterware de Mexico is a direct-to-consumer seller of home organization and houseware products. Betterware’s product portfolio includes a large variety of items for the home, including for organization, storage, kitchen preparation, food storage, and basic furniture. Betterware de Mexico was founded in 1995 and is headquartered in Zapopan, Mexico.

DEAL STATS #
Overall 1 of 1
Sector: Communications M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: Mexico M&A 1 of 1
Year: 2021 M&A 1 of 1
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