M&A Deal Summary

Better Car People Acquires Proactive Dealer Solutions

On September 11, 2024, Better Car People acquired automotive company Proactive Dealer Solutions from Capitala Group

Acquisition Highlights
  • This is Better Car People’s 1st transaction in the Automotive sector.
  • This is Better Car People’s 1st transaction in the United States.
  • This is Better Car People’s 1st transaction in North Carolina.

M&A Deal Summary
Date 2024-09-11
Target Proactive Dealer Solutions
Sector Automotive
Buyer(s) Better Car People
Sellers(s) Capitala Group
Deal Type Add-on Acquisition

Target

Proactive Dealer Solutions

Huntersville, North Carolina, United States
Proactive Dealer Solutions is a multi-faceted service provider for the auto dealership and more broadly the motorized vehicle sector focused on lead management and conversion. Proactive’s services assist auto dealerships with all aspects of their sales organization by providing a full suite of integrated solutions, including hiring/training talent, call monitoring services, performance tracking, and conversion. Proactive Dealer Solutions is based in Huntersville, North Carolina.

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Buyer(S) 1

Buyer

Better Car People

Monroe, North Carolina, United States
Category Company
Sector Automotive
DESCRIPTION

Better Car People provider of omnichannel engagement solutions in the automotive dealership industry. Better Car People offers services designed to improve communication between car dealerships and potential customers, including internet lead management, service BDC (Business Development Center) solutions, and overnight customer follow-up. Better Car People is based in Monroe, North Carolina.

DEAL STATS #
Overall 1 of 1
Sector (Automotive) 1 of 1
Type (Add-on Acquisition) 1 of 1
State (North Carolina) 1 of 1
Country (United States) 1 of 1
Year (2024) 1 of 1

Seller(S) 1

SELLER

Capitala Group

Charlotte, North Carolina, United States

Investor Investor Investor Investor Investor

Category Asset Manager
Founded 1998
PE ASSETS 2.2B USD
Size Large
Type Sector Agnostic
DESCRIPTION

Capitala Group is an asset manager that provides equity and mezzanine capital to mid-sized companies valued up to $250 million. Funds are generally used to support growth needs, add-on acquisitions, management/leveraged buyouts, and recapitalizations. Capitatala will invest across the US, but generally targets opportunities located in the Southeast. Industry preferences include building products, business services, consumer/reteail, general industrial, healthcare, and technology. Prospective companies typically have revenues greater than $10 million and EBITDA of at least $3 million. Capitala was formed in 1998 and is headquartered in Charlotte, North Carolina.

DEAL STATS #
Overall 53 of 53
Sector (Automotive) 1 of 1
Type (Add-on Acquisition) 17 of 17
State (North Carolina) 3 of 3
Country (United States) 52 of 52
Year (2024) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2024-04-01 United Air Temp

Lorton, Virginia, United States

United Air Temp is a provider of residential heating, ventilation, and air conditioning (HVAC) services to residential homeowners. United Air Temp is headquartered in Lorton, Virginia.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-10-16 Stueve Construction

Algona, Iowa, United States

Stueve Construction is a design, engineering, and construction firm focused primarily on the construction of dry fertilizer storage facilities. Stueve Construction was founded in 1958 and is based in Algona, Iowa.

Buy -
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