M&A Deal Summary

Berkshire Hathaway Acquires Duracell

On November 13, 2014, Berkshire Hathaway acquired electrical equipment company Duracell from Procter & Gamble for 4.7B USD

Acquisition Highlights
  • This is Berkshire Hathaway’s 1st transaction in the Electrical Equipment sector.
  • This is Berkshire Hathaway’s 12th largest (disclosed) transaction.
  • This is Berkshire Hathaway’s 59th transaction in the United States.
  • This is Berkshire Hathaway’s 3rd transaction in Connecticut.

M&A Deal Summary

Date 2014-11-13
Target Duracell
Sector Electrical Equipment
Buyer(s) Berkshire Hathaway
Sellers(s) Procter & Gamble
Deal Type Divestiture
Deal Value 4.7B USD

Target

Duracell

Bethel, Connecticut, United States
Duracell is a manufacturer and marketer of alkaline batteries. It markets its products throughout North America, China, Europe, Latin America, Africa and the Middle East. Duracell was established in 1924 and is based in Bethel, Connecticut.

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Buyer(S) 1

Buyer

Berkshire Hathaway

Omaha, Nebraska, United States

Category Company
Founded 1998
Sector Diversified
Employees396,500
Revenue 439.3B USD (2023)
DESCRIPTION
Berkshire Hathaway's corporate headquarters in Omaha, Nebraska.
Berkshire Hathaway's corporate headquarters in Omaha, Nebraska.

Berkshire Hathaway and its subsidiaries engage in diverse business activities including property and casualty insurance and reinsurance, utilities and energy, freight rail transportation, finance, manufacturing, retailing and services. Berkshire Hathaway was founded in 1998 and is based in Omaha, Nebraska.


DEAL STATS #
Overall 62 of 69
Sector (Electrical Equipment) 1 of 1
Type (Divestiture) 8 of 9
State (Connecticut) 3 of 4
Country (United States) 59 of 64
Year (2014) 4 of 5
Size (of disclosed) 12 of 37
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-10-02 Van Tuyl Group

Irving, Texas, United States

Van Tuyl Group, Inc. provides management consulting services to automotive dealerships in the United States. With offices in Arizona, Kansas, and Texas, the management consulting group works with approximately 70 independently operated dealerships nationwide.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-12-15 Charter Brokerage

Norwalk, Connecticut, United States

Charter Brokerage is the premier non-asset based third party logistics provider to the North American petroleum industry offering an integrated array of information-based, port-related logistics services to a diverse group of energy product importers and major airline customers.

Buy -

Seller(S) 1

SELLER

Procter & Gamble

Cincinnati, Ohio, United States

Category Company
Founded 1837
Sector Consumer Products
Employees108,000
Revenue 84.0B USD (2024)
DESCRIPTION
Entrance to Procter & Gamble's corporate headquarters in Cincinnati, Ohio.
Entrance to Procter & Gamble's corporate headquarters in Cincinnati, Ohio.

Procter & Gamble is a producer of branded consumer packaged goods. Procter & Gamble was formed in 1837 and is based in Cincinnati, Ohio.


DEAL STATS #
Overall 21 of 31
Sector (Electrical Equipment) 1 of 1
Type (Divestiture) 21 of 31
State (Connecticut) 1 of 1
Country (United States) 20 of 28
Year (2014) 5 of 7
Size (of disclosed) 2 of 9
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-10-07 The Procter & Gamble - NOXZEMA Business

Greece

The Procter & Gamble Co. - NOXZEMA Business is a well-established brand in Greece having a strong presence in the categories of deodorants/antiperspirants, shower gel/body wash and shave foam. NOXZEMA’s products are highly recognizable in the Greek market, with its DEOs in particular, being the market leader for the past 11 years.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-12-22 The Procter & Gamble - Camay and Zest Brand

Cincinnati, Ohio, United States

Procter & Gamble's Camay and Zest Brands are soap brands that are categorized under P&G’s Skin Care and Makeup sub-segment.

Sell -