M&A Deal Summary

Beringer Capital Acquires Perform[cb]

On May 5, 2021, private equity firm Beringer Capital acquired marketing company Perform[cb] from Centre Lane Partners and Capital Southwest

Acquisition Highlights
  • This is Beringer Capital’s 2nd transaction in the Marketing sector.
  • This is Beringer Capital’s 6th transaction in the United States.
  • This is Beringer Capital’s 1st transaction in Florida.

M&A Deal Summary

Date 2021-05-05
Target Perform[cb]
Sector Marketing
Buyer(s) Beringer Capital
Sellers(s) Centre Lane Partners
Capital Southwest
Deal Type Secondary Buyout
Advisor(s) Canaccord Genuity (Financial)

Target

Perform[cb]

Sarasota, Florida, United States
Perform[cb] is a performance-based digital marketing network that connects advertisers with publishers. The Company provides a network that gives advertisers access to a qualified network of relevant publishers or affiliates, who can provide them with high-value sales leads. Perform[cb] was founded in 2002 and is headquartered in Sarasota, Florida.

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Buyer(S) 1

DESCRIPTION

Beringer Capital is a private equity and M&A advisory firm. Beringer's direct investment group looks to partner with founders of growing companies to maximize the value of their business. Areas of investment interest include marketing services, digital media, and specialty media. In addition to direct investing, Beringer also provides M&A and corporate development services. Beringer Capital was formed in 1990 and is headquartered in Toronto.


DEAL STATS #
Overall 7 of 12
Sector (Marketing) 2 of 3
Type (Secondary Buyout) 2 of 2
State (Florida) 1 of 3
Country (United States) 6 of 9
Year (2021) 1 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-10-08 Blue Acorn iCi

Charleston, South Carolina, United States

Blue Acorn iCi is an independent digital customer experience company. Blue Acorn iCi has unparalleled expertise - from building complex websites that need scale and platform integration, to transforming data into actionable insights, to helping brands operate and grow their digital commerce channel utilizing a comprehensive suite of commerce services. Blue Acorn iCi was founded in 2008 and is based in Charleston, South Carolina.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-07-26 Inman

Tallahassee, Florida, United States

Inman is a digital and in-person platform that reaches more than 2 million real estate, professionals through journalism, cutting-edge technology coverage, in-depth educational opportunities, and forward-thinking events. Inman was founded in 1996 and is based in Tallahassee, Florida.

Buy -

Seller(S) 2

DESCRIPTION

Centre Lane Partners is a private investment firm focused on making credit and equity, control and non-control, investments in North American middle-market companies. Centre Lane targets companies with revenues between $20 and $500 million that have leading market positions and sustainable competitive advantages in their respective niches. The Firm does not have any sector preferences and seeks to invest $5 to $250 million per transaction. Centre Lane Partners was formed in 2007 and is headquartered in New York City.


DEAL STATS #
Overall 7 of 7
Sector (Marketing) 1 of 1
Type (Secondary Buyout) 4 of 4
State (Florida) 2 of 2
Country (United States) 6 of 6
Year (2021) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-02-11 Synacor

Buffalo, New York, United States

Synacor is a provider of technology supporting the delivery of unbranded bundled online services. Synacor enables Internet Access Providers to easily bundle a variety of subscription-only premium, entertainment, and value-added services into their internet access products. Synacor was founded in 1998 and is based in Buffalo, New York.

Buy $92M
DESCRIPTION

Capital Southwest Corp. is a credit focused business development company focused on providing financing to profitable, mid-sized companies throughout the US. The Firm doesn't have any sector preferences and will consider a variety of investment structures. Capital Southwest Corp. was originally established in 1961 and is headquartered in Dallas, Texas.


DEAL STATS #
Overall 7 of 12
Sector (Marketing) 1 of 2
Type (Secondary Buyout) 4 of 5
State (Florida) 1 of 1
Country (United States) 7 of 12
Year (2021) 1 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-07-30 California Pizza Kitchen

Costa Mesa, California, United States

California Pizza Kitchen is a casual dining chain featuring an imaginative line of hearth-baked pizzas, including the original BBQ Chicken Pizza, and a broad selection of distinctive pasta, salads, appetizers, soups, sandwiches, and desserts. California Pizza Kitchen was founded in 1985 and is based in Costa Mesa, California.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-06-08 FoodPharma

Sante Fe Springs, California, United States

FoodPharma is a contract developer and manufacturer of nutritional foods, focused on functional bars, soft chews, and confectionery products. The Company leverages a large portfolio of proprietary formulas and recipes as well as in-house research, development, and formulation capabilities to deliver innovative, functional food products to its customers. FoodPharma was founded in 2000 and is headquartered in Sante Fe Springs, California.

Buy -