M&A Deal Summary

BenefitHub Acquires Abenity

On September 9, 2024, BenefitHub acquired internet software and services company Abenity

Acquisition Highlights
  • This is BenefitHub’s 1st transaction in the Internet Software and Services sector.
  • This is BenefitHub’s 1st transaction in the United States.
  • This is BenefitHub’s 1st transaction in Tennessee.

M&A Deal Summary

Date 2024-09-09
Target Abenity
Sector Internet Software and Services
Buyer(s) BenefitHub
Deal Type Add-on Acquisition
Advisor(s) Lincoln International (Financial)

Target

Abenity

Franklin, Tennessee, United States
Abenity is a provider of private perks programs, offering employers, alumni groups and associations access to thousands of perks, discounts and corporate rates on a wide range of items, including movie and theme park tickets, car rentals and hotel stays. Abenity was formed in 2006 and is headquartered in Franklin, Tennessee.

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Buyer(S) 1

Buyer

BenefitHub

New York City, New York, United States

Category Company
Founded 1999
Sector Information Technology
DESCRIPTION

BenefitHub provides a voluntary benefits and employee engagement platform serving over 10M employees, many of which are employed at global Fortune 1000 enterprise customers including Amazon, Walmart, Lowe’s, Johnson & Johnson, American Airlines, UPS, AT&T and Target. BenefitHub’s cloud-based technology platform enables employers the ability to offer their workforce with access to a large portfolio of voluntary benefits solutions, insurance products and discounted consumer goods and services, improving recruitment and employee retention. BenefitHub was founded in 1999 and is based in New York City.


DEAL STATS #
Overall 1 of 1
Sector (Internet Software and Services) 1 of 1
Type (Add-on Acquisition) 1 of 1
State (Tennessee) 1 of 1
Country (United States) 1 of 1
Year (2024) 1 of 1