Add-on Acquisition • Consumer Products

Beiersdorf Acquires La Prairie Group AG

On June 21, 1991, Beiersdorf acquired consumer products company La Prairie Group AG

Acquisition Context
  • This is Beiersdorf’s 1st transaction in the Consumer Products sector.
  • This is Beiersdorf’s 1st transaction in Switzerland.

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M&A Deal Summary

Date June 21, 1991
Target La Prairie Group AG
Sector Consumer Products
Buyer(s) Beiersdorf
Deal Type Add-on Acquisition

Target Company

La Prairie Group AG

Zurich, Switzerland
La Prairie Group AG develops and manufactures skincare products.
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Buyer Overview 1

Buyer

Beiersdorf

Hamburg, Germany

Category Company
Founded 1882
Sector Consumer Products
Employees21,958
Revenue 9.9B EUR (2024)
DESCRIPTION

Beiersdorf is a cosmetics company, through its flagship NIVEA brand is a skin and beauty care brand. Other names in its internationally successful brand portfolio include Eucerin, La Prairie, Labello, 8x4, and Hansaplast/Elastoplast. Beiersdorf was founded in 1882 and is based in Hamburg, Germany.


Deal Context for Buyer #
Overall 1 of 5
Sector: Consumer Products 1 of 4
Type: Add-on Acquisition 1 of 4
Country: Switzerland 1 of 1
Year: 1991 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
1996-01-01 Futuro Hosiery

Cincinnati, Ohio, United States

Futuro offers a complete product line of supports and compression hosiery products in 36 countries around the world.

Buy -