M&A Deal Summary

Beiersdorf Acquires Coppertone

On May 13, 2019, Beiersdorf acquired consumer products company Coppertone from Bayer for 550M USD

Acquisition Highlights
  • This is Beiersdorf’s 3rd transaction in the Consumer Products sector.
  • This is Beiersdorf’s largest (disclosed) transaction.
  • This is Beiersdorf’s 2nd transaction in the United States.
  • This is Beiersdorf’s 1st transaction in New Jersey.

M&A Deal Summary

Date 2019-05-13
Target Coppertone
Sector Consumer Products
Buyer(s) Beiersdorf
Sellers(s) Bayer
Deal Type Divestiture
Deal Value 550M USD

Target

Coppertone

Whippany, New Jersey, United States
Coppertone was the first sun care brand launched in the US market. Coppertone is headquartered in Whippany, New Jersey, USA, and present in the United States, Canada, and China.

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Buyer(S) 1

Buyer

Beiersdorf

Hamburg, Germany

Category Company
Founded 1882
Sector Consumer Products
Employees21,958
Revenue 9.4B EUR (2023)
DESCRIPTION

Beiersdorf is a cosmetics company. Its flagship NIVEA brand is a skin and beauty care brand. Other names in its internationally successful brand portfolio include Eucerin, la prairie, Labello, 8x4, and Hansaplast/Elastoplast. Beiersdorf was founded in 1882 and is based in Hamburg, Germany.


DEAL STATS #
Overall 4 of 5
Sector (Consumer Products) 3 of 4
Type (Divestiture) 1 of 1
State (New Jersey) 1 of 1
Country (United States) 2 of 3
Year (2019) 1 of 1
Size (of disclosed) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2008-11-24 Futuro Hosiery

Cincinnati, Ohio, United States

Futuro offers a complete product line of supports and compression hosiery products in 36 countries around the world.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-12-21 Chantecaille Beaute

New York, New York, United States

Chantecaille Beaute is a provider of skin care, fragrance and cosmetics products based on botanical ingredients combining efficacious formulas with a strong focus on sustainability and philanthropy. Chantecaille Beaute was founded in 1977 and is based in New York.

Buy -

Seller(S) 1

SELLER

Bayer

Leverkusen, Germany

Category Company
Founded 1863
Sector Life Science
Employees98,189
Revenue 47.6B EUR (2023)
DESCRIPTION
Bayer office building in North Sydney, Australia.
Bayer office building in North Sydney, Australia.

Bayer is a global enterprise with core competencies in the fields of health care, agriculture and high-tech polymer materials. As an innovation company, it sets trends in research-intensive areas. Bayer’s products and services are designed to benefit people and improve the quality of life. At the same time, the Group aims to create value through innovation, growth and high earning power. Bayer was founded in 1863 and is based in Leverkusen, Germany.


DEAL STATS #
Overall 11 of 22
Sector (Consumer Products) 1 of 2
Type (Divestiture) 7 of 18
State (New Jersey) 1 of 1
Country (United States) 3 of 6
Year (2019) 1 of 4
Size (of disclosed) 9 of 10
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-09-06 Multi Vendor Service

Pittsburgh, Pennsylvania, United States

Multi Vendor Service is a provider of third party service business for radiology devices including ultrasound probes, magnetic resonance (MR) Coils, computed radiography (CR) readers, dry film printers and the sale of digital radiography retrofit devices. Multi Vendor Service is based in Pittsburgh, Pennsylvania.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-07-22 Dr. Scholl s Shoes

St. Louis, Missouri, United States

Dr. Scholl's Shoes is a provider of foot care brand that has an over 110-year heritage with brand equity in the foot care category. Dr. Scholl's Shoes is based in St. Louis, Missouri.

Sell $585M