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M&A Deal Summary

Beam Acquires Pinnacle vodka

On April 23, 2012, Beam acquired beverage company Pinnacle vodka from White Rock Distilleries

Acquisition Highlights
  • This is Beam’s 3rd transaction in the Beverages sector.
  • This is Beam’s 2nd transaction in France.

M&A Deal Summary
Date 2012-04-23
Target Pinnacle vodka
Sector Beverages
Buyer(s) Beam
Sellers(s) White Rock Distilleries
Deal Type Divestiture

Target

Pinnacle vodka

France
Pinnacle® Vodka is fun. It comes in a bright blue bottle. It comes in lots of flavors and its drinkers come in even more. Because Pinnacle® Vodka is anything but exclusive.

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Buyer(S) 1

Buyer

Beam

Deerfield, Illinois, United States
Category Company
Founded 1904
Sector Beverages
Employees3,300
Revenue 2.5B USD (2013)
DESCRIPTION
Beam's headquarters in Deerfield, Illinois.
Beam's headquarters in Deerfield, Illinois.

Beam is a global spirits company. The Company's brands include Jim Beam Bourbon, Maker's Mark Bourbon, Sauza Tequila, Pinnacle Vodka, Canadian Club Whisky, Courvoisier Cognac, Teacher's Scotch Whisky, Skinnygirl Cocktails, Cruzan Rum, Hornitos Tequila, Knob Creek Bourbon, Laphroaig Scotch Whisky, Kilbeggan Irish Whiskey, Larios Gin, Whisky DYC and DeKuyper Cordials. Beam dates back to 1904 and is based in Deerfield, Illinois.

DEAL STATS #
Overall 3 of 3
Sector: Beverages M&A 3 of 3
Type: Divestiture M&A Deals 2 of 2
Country: France M&A 2 of 2
Year: 2012 M&A 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2012-04-23 Calico Jack Rums

France

Calico Jack offers a delicious premium rum that capture the essence of the Caribbean. Calico Jack Flavored Rums combine premium imported rum. Calico Jack Caribbean Spiced Rum and Calico Jack Flavored Rum are perfect for mixing cocktails or enjoying on their own.

Buy -

Seller(S) 1

SELLER

White Rock Distilleries

Lewiston, Maine, United States
Category Company
Founded 1937
Sector Beverages
Employees200
DESCRIPTION

Founded in 1937 in Lewiston, Maine, White Rock Distilleries is a manufacturer and marketer of premium spirits. Under the management of the Coulombe family, which acquired the distillery in 1971, White Rock has achieved impressive growth while maintaining its focus on character, innovation and quality.

DEAL STATS #
Overall 2 of 2
Sector: Beverages M&A 2 of 2
Type: Divestiture M&A Deals 2 of 2
Country: France M&A 2 of 2
Year: 2012 M&A 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2012-04-23 Calico Jack Rums

France

Calico Jack offers a delicious premium rum that capture the essence of the Caribbean. Calico Jack Flavored Rums combine premium imported rum. Calico Jack Caribbean Spiced Rum and Calico Jack Flavored Rum are perfect for mixing cocktails or enjoying on their own.

Sell -
Mergr

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