M&A Deal Summary

Bazaarvoice Acquires Curalate

On July 8, 2020, Bazaarvoice acquired information technology company Curalate

Acquisition Highlights
  • This is Bazaarvoice’s 1st transaction in the Information Technology sector.
  • This is Bazaarvoice’s 4th transaction in the United States.
  • This is Bazaarvoice’s 1st transaction in Pennsylvania.

M&A Deal Summary

Date 2020-07-08
Target Curalate
Sector Information Technology
Buyer(s) Bazaarvoice
Deal Type Add-on Acquisition

Target

Curalate

Philadelphia, Pennsylvania, United States
Curalate is a provider of shoppable social, UGC, and influencer marketing IT solutions to more than 1,000 brands and retailers, including Best Buy and Lululemon. Curalate is based in Philadelphia, Pennsylvania.

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Buyer(S) 1

Buyer

Bazaarvoice

Austin, Texas, United States

Category Company
Founded 2005
Sector Software
Employees855
Revenue 191M USD (2015)
DESCRIPTION

Bazaarvoice is a social software and data analytics company, brings the voice of customers to the center of business strategy for more than 700 global clients like Best Buy, Costco, Dell, Macy's, P&G, Panasonic, QVC, and USAA. On a monthly basis, more than one-half billion consumers utilize the Bazaarvoice Network to view and share authentic consumer-generated content, including ratings and reviews, as well as curated visual content, across 5,000 brand and retail websites. This visibility into shopper behavior allows Bazaarvoice to capture unique first-party data and insights that enable its targeted advertising and personalization solutions. Bazaarvoice was founded in 2005 and is based in Austin, Texas.


DEAL STATS #
Overall 4 of 6
Sector: Information Technology M&A 1 of 2
Type: Add-on Acquisition M&A Deals 3 of 5
State: Pennsylvania M&A 1 of 1
Country: United States M&A 4 of 5
Year: 2020 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-08-28 Influenster

New York, New York, United States

Influenster is based on iproduct discovery and reviews platform with nearly six million community members worldwide. The company’s product offering allows brands to generate reviews and social content, license its user-generated content (“UGC”) to their online shopping pages to improve conversion and gain new consumers and receive product insights through in-depth review analysis. Influenster is based in New York city.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-10-10 affable.ai

San Francisco, California, United States

affable.ai is a technology platform specializing in AI-driven influencer marketing solutions. The company combines cutting-edge AI technology with deep industry expertise to optimize influencer marketing campaigns with a mission to empower brands and marketers. The platform’s innovative solutions provide real-time influencer and audience analytics, fraud detection, and performance measurement tools to enhance campaign effectiveness and ROI. affable.ai is based in San Francisco, California.

Buy -