M&A Deal Summary

Bambuser Acquires HERO solution

On April 19, 2024, Bambuser acquired internet software and services company HERO solution from Klarna for 15M SEK

Acquisition Highlights
  • This is Bambuser’s 1st transaction in the Internet Software and Services sector.
  • This is Bambuser’s largest (disclosed) transaction.
  • This is Bambuser’s 2nd transaction in Sweden.

M&A Deal Summary

Date 2024-04-19
Target HERO solution
Sector Internet Software and Services
Buyer(s) Bambuser
Sellers(s) Klarna
Deal Type Divestiture
Deal Value 15M SEK

Target

HERO solution

Stockholm, Sweden
HERO solution brings the concept of personalized customer experiences to e-commerce through chat and video calls.

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Buyer(S) 1

Buyer

Bambuser

Stockholm, Sweden

Category Company
Founded 2007
Sector Software
Employees77
Revenue 103M SEK (2024)
DESCRIPTION

Bambuser is a software company specializing in interactive live video streaming. The company's primary product, Live Video Shopping, is a cloud-based software solution that is used by customers such as global e-commerce and retail businesses to host live shopping experiences on websites, mobile apps, and social media. Bambuser was founded in 2007 and has its headquarters in Stockholm, Sweden.


DEAL STATS #
Overall 2 of 2
Sector: Internet Software and Services M&A 1 of 1
Type: Divestiture M&A Deals 1 of 1
Country: Sweden M&A 2 of 2
Year: 2024 M&A 1 of 1
Size (of disclosed) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-05-17 Relatable

Stockholm, Sweden

Relatable is a global marketing technology company that transforms influencer marketing into a scalable media channel for teams that lack the time, tools or experience to run their campaigns themselves. Relatable was founded in 2016 and is based in Stockholm, Sweden.

Buy $24M

Seller(S) 1

SELLER

Klarna

Stockholm, Sweden

Category Company
Founded 2005
Sector Information Technology
Employees2,907
Revenue 2.7B USD (2024)
DESCRIPTION
Entrance to Klarna's corporate headquarters in central Stockholm.
Entrance to Klarna's corporate headquarters in central Stockholm.

Klarna offers safe and easy-to-use payment solutions to e-stores in Europe with the ambition to make e-commerce safer, simpler and more fun. At the core of Klarna's services is the concept of after delivery payment, which lets buyers receive ordered goods before any payment is due. At the same time, Klarna assumes all credit and fraud risk for e-stores so that sellers can rest assured that they will always receive their money. Klarna was founded in 2005 and is based in Stockholm, Sweden.


DEAL STATS #
Overall 1 of 1
Sector: Internet Software and Services M&A 1 of 1
Type: Divestiture M&A Deals 1 of 1
Country: Sweden M&A 1 of 1
Year: 2024 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-11-02 PriceRunner

Stockholm, Sweden

PriceRunner is a provider of comparison shopping services in the Nordic region. It has businesses in Sweden, Denmark, Norway, and the United Kingdom and compares 3.4 million products from 22,500 retailers in 25 countries. The company is independent of all manufacturers, brands, and retailers with a mission is to help consumers to find the right products and the best deals. PriceRunner was formed in 1999 and is based in Stockholm, Sweden.

Buy -