M&A Deal Summary

Baldwin & Obenauf Acquires Garfield Group

On July 8, 2021, Baldwin & Obenauf acquired marketing company Garfield Group

Acquisition Highlights
  • This is Baldwin & Obenauf’s 1st transaction in the Marketing sector.
  • This is Baldwin & Obenauf’s 2nd transaction in the United States.
  • This is Baldwin & Obenauf’s 1st transaction in Pennsylvania.

M&A Deal Summary

Date 2021-07-08
Target Garfield Group
Sector Marketing
Buyer(s) Baldwin & Obenauf
Deal Type Add-on Acquisition

Target

Garfield Group

Philadelphia, Pennsylvania, United States
Garfield Group is a full-service, integrated marketing communications company comprised of Garfield Group Branding and Garfield Group Public Relations. Garfield Group was founded in 1990 and is based in Philadelphia, Pennsylvania.

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Buyer(S) 1

Buyer

Baldwin & Obenauf

Somerville, New Jersey, United States

Category Company
Founded 1981
Sector Digital Media
DESCRIPTION

Baldwin & Obenauf, Inc. is a full-service creative agency that specializes in building powerful brand connections for healthcare, technology, financial services, and public-sector clients. BNO is a certified WBE.


DEAL STATS #
Overall 2 of 2
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 2 of 2
State (Pennsylvania) 1 of 1
Country (United States) 2 of 2
Year (2021) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-11-01 Graphic Matter

Hillsborough Township, New Jersey, United States

Graphic Matter, Inc. is an agile creative partner delivering operational excellence, innovative workflow solutions and flawless technical execution. The agency provides graphic design, web design and instructional design services to New York, New Jersey and Philadelphia metro areas.

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