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  5. Baby Jogger Company Acquires NJoy Baby S.L.

M&A Deal Summary

Baby Jogger Company Acquires NJoy Baby S.L.

On October 16, 2013, Baby Jogger Company acquired consumer services company NJoy Baby S.L.

Acquisition Highlights
  • This is Baby Jogger Company’s 1st transaction in the Consumer Services sector.
  • This is Baby Jogger Company’s 1st transaction in Spain.

M&A Deal Summary
Date 2013-10-16
Target NJoy Baby S.L.
Sector Consumer Services
Buyer(s) Baby Jogger Company
Deal Type Add-on Acquisition

Target

NJoy Baby S.L.

Sabadell, Spain
NJoy Baby, is a designer, developer and marketer of infant and juvenile strollers.

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Buyer(S) 1

Buyer

Baby Jogger Company

Richmond, Virginia, United States
Category Company
Founded 1984
Sector Consumer Products
DESCRIPTION

Baby Jogger, is a designer and marketer of branded infant and juvenile products focused on baby strollers, bicycle trailers and related accessories. The company has built a strong reputation thanks to its full line of award-winning and functional products designed for active parents.

DEAL STATS #
Overall 1 of 1
Sector (Consumer Services) 1 of 1
Type (Add-on Acquisition) 1 of 1
Country (Spain) 1 of 1
Year (2013) 1 of 1
Mergr

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