Add-on Acquisition • Consumer Products

Baby Boom Acquires Tranquilo Mat

On November 28, 2018, Baby Boom acquired consumer products company Tranquilo Mat

Acquisition Context

This is Baby Boom’s 1st transaction in the Consumer Products sector.
This is Baby Boom’s 1st transaction in the United States.

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M&A Deal Summary
Date	November 28, 2018
Target	Tranquilo Mat
Sector	Consumer Products
Buyer(s)	Baby Boom
Deal Type	Add-on Acquisition

Target Company

Tranquilo Mat

United States

Tranquilo Mat is a provider of lightweight and portable soothing vibrating mat designed to help on-the-go parents calm their crying baby anytime, anywhere by mimicking the sounds and motions of a mother's womb.

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Buyer Overview 1

Buyer

Baby Boom

Newark, New Jersey, United States

Category	Company
Founded	1976
Sector	Consumer Products

DESCRIPTION

Baby Boom is a consumer products company specializing in women's handbags, housewares, and baby. Baby Boom was founded in 1976 and is based in Newark, New Jersey.

Deal Context for Buyer	#
Overall	1 of 1
Sector: Consumer Products	1 of 1
Type: Add-on Acquisition	1 of 1
Country: United States	1 of 1
Year: 2018	1 of 1

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Consumer Products M&A - Add-on Acquisition M&A Deals - United States M&A - 2018 M&A