Divestiture • Marketing

Azerion Group Acquires Goldbach Austria

On November 11, 2024, Azerion Group acquired marketing company Goldbach Austria from Goldbach Media AG

Acquisition Context
  • This is Azerion Group’s 1st transaction in the Marketing sector.
  • This is Azerion Group’s 1st transaction in Austria.

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M&A Deal Summary

Date November 11, 2024
Target Goldbach Austria
Sector Marketing
Buyer(s) Azerion Group
Sellers(s) Goldbach Media AG
Deal Type Divestiture

Target Company

Goldbach Austria

Wien, Austria
Goldbach Austria is specializing in the marketing of media and services across TV, Advanced TV, Online, Mobile, and Digital Out-of-Home. Goldbach Austria is based in Wien, Austria.
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Buyer Overview 1

Buyer

Azerion Group

Schiphol-Rijk, Netherlands

Category Company
Sector Digital Media
DESCRIPTION

Azerion Group is a provider of digital advertising and entertainment media platforms. Azerion Group is based in Schiphol-Rijk, Netherlands.


Deal Context for Buyer #
Overall 1 of 1
Sector: Marketing 1 of 1
Type: Divestiture 1 of 1
Country: Austria 1 of 1
Year: 2024 1 of 1

Seller Profile 1

SELLER

Goldbach Media AG

Küsnacht, Switzerland

Category Company
Founded 1992
Sector Media
DESCRIPTION

Goldbach Media AG is a marketer and promoter electronic offline media, TV, radio, and the out-of-home segment in Switzerland.


Deal Context for Seller #
Overall 1 of 1
Sector: Marketing 1 of 1
Type: Divestiture 1 of 1
Country: Austria 1 of 1
Year: 2024 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-12-22 Clear Channel Switzerland

Zurich, Switzerland

Clear Channel Switzerland is an outdoor advertising company connect advertisers with millions of consumers every month across print and digital displays. Clear Channel Switzerland is based in Zurich, Switzerland.

Buy Fr.86M

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